Question 1

Who watches Айдар?

Accepted Answer

Nexlev estimates that Айдар's audience is mostly men (87.6%). The biggest age groups are 25–34 (37.8%) and 35–44 (21.0%), and 29.6% of viewers watch from Russia.

Question 2

Is Айдар's audience mostly male or female?

Accepted Answer

Mostly male. An estimated 87.6% of viewers are men and 12.4% are women.

Question 3

How old are Айдар's viewers?

Accepted Answer

The largest group is 25–34 at 37.8%, followed by 35–44 at 21.0%. Viewers aged 13–17 make up an estimated 4.9%.

Question 4

Where are Айдар's viewers from?

Accepted Answer

Russia (29.6%), Ukraine (8.0%), Kazakhstan (6.5%), the United States (4.1%), Germany (2.7%), India (2.0%), Uzbekistan (2.0%), the United Kingdom (0.7%), Indonesia (0.4%) and the Philippines (0.4%). The other 43.6% watch from other countries.

Question 5

Which country watches Айдар the most?

Accepted Answer

Russia, with an estimated 29.6% of Айдар's viewers.

Question 6

What age group watches Айдар the most?

Accepted Answer

Viewers aged 25–44, an estimated 58.8% of the audience.

Question 7

Is Айдар's audience young or old?

Accepted Answer

Mostly adults aged 25–44. An estimated 23.2% are under 25, 58.8% are 25–44 and 18.0% are 45 or older.

Question 8

How many of Айдар's viewers are under 18?

Accepted Answer

An estimated 4.9% of Айдар's viewers are aged 13–17, so about 95.1% are adults. YouTube doesn't count viewers under 13.

Question 9

What percentage of Айдар's viewers are from the United States?

Accepted Answer

An estimated 4.1%, its number 4 country after Russia, Ukraine and Kazakhstan.

Question 10

Is Айдар's audience international?

Accepted Answer

Yes. Its biggest country, Russia, has an estimated 29.6% of viewers; the other 70.4% watch from elsewhere, led by Ukraine and Kazakhstan.

Question 11

How much of Айдар's audience is in high-paying countries?

Accepted Answer

At least 7.5% of viewers watch from the United States, Germany and the United Kingdom, where advertisers pay the most per view. A bigger share there usually means a higher RPM.

Question 12

What is Айдар's RPM?

Accepted Answer

An estimated $0.58 per 1,000 long-form views, most likely between $0.27 and $2.66. Shorts earn differently and aren't included.

Question 13

Is Айдар's RPM high or low?

Accepted Answer

Low. At an estimated $0.58 per 1,000 long-form views, Айдар's RPM is low on Nexlev's scale: under $3 is low, $3 to $8 is medium and $8 or more is high.

Question 14

How accurate are these numbers?

Accepted Answer

They're estimates from Nexlev's audience model, based on Айдар's public channel information. Only Айдар's team can see the real figures in YouTube Studio.

Who watches Айдар?

Age and Gender

Top Geographies

RPM

Айдар audience FAQ