We’re World Animal Protection. We’re here to end animal cruelty and suffering. Forever. Evidence shows that animals are sentient, individual beings who feel pain, fear and joy. Yet every day, billions experience unbearable cruelty. By helping more people understand that animals have rights too, we can give animals the voice they deserve. Together, we can fix the broken systems that cause their suffering. Putting animals first isn’t just better for them, it’s vital for us and for our shared planet. With your support, we will stop new factory farms and create a humane and sustainable food system. We will end the exploitation of wild animals and give them the right to a wild life. Though the challenge is immense, change is always possible. With your help, we can transform the lives of animals across the world. For more than 70 years, we’ve been moving people, companies and governments to act. By working together, we can transform the lives of animals across the world.