Question 1

Who watches Archer Shaw?

Accepted Answer

Nexlev estimates that Archer Shaw's audience is a mix of men (49.5%) and women (50.5%). The biggest age groups are 25–34 (32.3%) and 35–44 (27.6%), and 22.9% of viewers watch from the United States.

Question 2

Is Archer Shaw's audience mostly male or female?

Accepted Answer

It's mixed. An estimated 50.5% of viewers are women and 49.5% are men.

Question 3

How old are Archer Shaw's viewers?

Accepted Answer

The largest group is 25–34 at 32.3%, followed by 35–44 at 27.6%. Viewers aged 13–17 make up an estimated 8.5%.

Question 4

Where are Archer Shaw's viewers from?

Accepted Answer

The United States (22.9%), India (11.2%), the Philippines (6.4%), the United Kingdom (4.1%), Indonesia (2.1%), Brazil (1.3%), Canada (1.3%), Pakistan (0.7%), Germany (0.7%) and Mexico (0.6%). The other 48.7% watch from other countries.

Question 5

Which country watches Archer Shaw the most?

Accepted Answer

The United States, with an estimated 22.9% of Archer Shaw's viewers.

Question 6

What age group watches Archer Shaw the most?

Accepted Answer

Viewers aged 25–44, an estimated 59.9% of the audience.

Question 7

Is Archer Shaw's audience young or old?

Accepted Answer

Mostly adults aged 25–44. An estimated 20.2% are under 25, 59.9% are 25–44 and 20.0% are 45 or older.

Question 8

How many of Archer Shaw's viewers are under 18?

Accepted Answer

An estimated 8.5% of Archer Shaw's viewers are aged 13–17, so about 91.5% are adults. YouTube doesn't count viewers under 13.

Question 9

What percentage of Archer Shaw's viewers are from the United States?

Accepted Answer

An estimated 22.9%, its biggest country.

Question 10

Is Archer Shaw's audience international?

Accepted Answer

Yes. Its biggest country, the United States, has an estimated 22.9% of viewers; the other 77.1% watch from elsewhere, led by India and the Philippines.

Question 11

How much of Archer Shaw's audience is in high-paying countries?

Accepted Answer

At least 29.0% of viewers watch from the United States, the United Kingdom, Canada and Germany, where advertisers pay the most per view. A bigger share there usually means a higher RPM.

Question 12

What is Archer Shaw's RPM?

Accepted Answer

An estimated $1.83 per 1,000 long-form views, most likely between $0.50 and $6.28. Shorts earn differently and aren't included.

Question 13

Is Archer Shaw's RPM high or low?

Accepted Answer

Low. At an estimated $1.83 per 1,000 long-form views, Archer Shaw's RPM is low on Nexlev's scale: under $3 is low, $3 to $8 is medium and $8 or more is high.

Question 14

How accurate are these numbers?

Accepted Answer

They're estimates from Nexlev's audience model, based on Archer Shaw's public channel information. Only Archer Shaw's team can see the real figures in YouTube Studio.

Who watches Archer Shaw?

Age and Gender

Top Geographies

RPM

Archer Shaw audience FAQ