BE:FIRST - SOTA / SHUNTO / MANATO / RYUHEI / JUNON / RYOKI / LEO BE:FIRST is a seven-member dance and vocal group, signed to a renowned Japanese rapper, SKY-HI’s management agency and label BMSG. Each member possesses unique qualities for singing, dancing, and rapping, along with their musical agility reflected in their songwriting and choreography. Each owns an attractive individuality that marks them as unique. Under the name BE:FIRST, this seven-piece group has swept the No.1 spots on various charts in Japan since before their debut. Now they are taking the bold first steps from Tokyo to the world.