Question 1

Who watches Big Socho?

Accepted Answer

Nexlev estimates that Big Socho's audience is mostly men (87.9%). The biggest age groups are 25–34 (34.6%) and 35–44 (22.1%), and 32.5% of viewers watch from India.

Question 2

Is Big Socho's audience mostly male or female?

Accepted Answer

Mostly male. An estimated 87.9% of viewers are men and 12.1% are women.

Question 3

How old are Big Socho's viewers?

Accepted Answer

The largest group is 25–34 at 34.6%, followed by 35–44 at 22.1%. Viewers aged 13–17 make up an estimated 2.9%.

Question 4

Where are Big Socho's viewers from?

Accepted Answer

India (32.5%), Pakistan (27.9%), the United States (4.7%), the United Kingdom (2.2%), Australia (0.8%), Bangladesh (0.7%), Canada (0.7%), the Philippines (0.5%), Indonesia (0.3%) and Germany (0.3%). The other 29.4% watch from other countries.

Question 5

Which country watches Big Socho the most?

Accepted Answer

India, with an estimated 32.5% of Big Socho's viewers.

Question 6

What age group watches Big Socho the most?

Accepted Answer

Viewers aged 25–44, an estimated 56.7% of the audience.

Question 7

Is Big Socho's audience young or old?

Accepted Answer

Mostly adults aged 25–44. An estimated 18.0% are under 25, 56.7% are 25–44 and 25.2% are 45 or older.

Question 8

How many of Big Socho's viewers are under 18?

Accepted Answer

An estimated 2.9% of Big Socho's viewers are aged 13–17, so about 97.1% are adults. YouTube doesn't count viewers under 13.

Question 9

What percentage of Big Socho's viewers are from the United States?

Accepted Answer

An estimated 4.7%, its number 3 country after India and Pakistan.

Question 10

Is Big Socho's audience international?

Accepted Answer

Yes. Its biggest country, India, has an estimated 32.5% of viewers; the other 67.5% watch from elsewhere, led by Pakistan and the United States.

Question 11

How much of Big Socho's audience is in high-paying countries?

Accepted Answer

At least 8.7% of viewers watch from the United States, the United Kingdom, Australia, Canada and Germany, where advertisers pay the most per view. A bigger share there usually means a higher RPM.

Question 12

What is Big Socho's RPM?

Accepted Answer

An estimated $0.72 per 1,000 long-form views, most likely between $0.26 and $5.50. Shorts earn differently and aren't included.

Question 13

Is Big Socho's RPM high or low?

Accepted Answer

Low. At an estimated $0.72 per 1,000 long-form views, Big Socho's RPM is low on Nexlev's scale: under $3 is low, $3 to $8 is medium and $8 or more is high.

Question 14

How accurate are these numbers?

Accepted Answer

They're estimates from Nexlev's audience model, based on Big Socho's public channel information. Only Big Socho's team can see the real figures in YouTube Studio.

Who watches Big Socho?

Age and Gender

Top Geographies

RPM

Big Socho audience FAQ