Which country watches Booking.com the most?

The United States, with an estimated 49.0% of Booking.com's viewers.

What age group watches Booking.com the most?

Viewers aged 25–44, an estimated 48.3% of the audience.

What is Booking.com's RPM?

An estimated $5.59 per 1,000 long-form views, most likely between $1.69 and $12.55. Shorts earn differently and aren't included.

How accurate are these numbers?

They're estimates from Nexlev's audience model, based on Booking.com's public channel information. Only Booking.com's team can see the real figures in YouTube Studio.

Booking.comNot monetized

@bookingcom

637K subscribers
67 videos
1.9B views
United States
Joined Feb 3, 2014

Making it easier for everyone to experience the world with hotels, vacation homes, flights, and more.

Booking.com
Travel
Booking
Hotel
Holiday
Inspiration
trips
Destinations

Who watches Booking.com?

Estimated gender, age, top countries and RPM for Booking.com, from Nexlev's audience model.

Who watches Booking.com? Estimated audience: 70.4% men, 48.3% aged 25–44 and 49.0% in the United States. Estimated long-form RPM: $5.59.

Age and Gender

Est. viewership

13-17 years

4.2%

18-24 years

10.2%

25-34 years

25.1%

35-44 years

23.2%

45-54 years

16.9%

55-64 years

10.7%

65+ years

9.7%

Top Geographies

Est. viewership

United States

49%

India

4.1%

United Kingdom

3.4%

Canada

Philippines

RPM

Revenue / 1K views

Estimates from Nexlev's audience model, not YouTube Studio data.

Channel Analysis

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Booking.com audience FAQ

Who watches Booking.com?

Nexlev estimates that Booking.com's audience is mostly men (70.4%). The biggest age groups are 25–34 (25.1%) and 35–44 (23.2%), and 49.0% of viewers watch from the United States.

Is Booking.com's audience mostly male or female?

Mostly male. An estimated 70.4% of viewers are men and 29.6% are women.

How old are Booking.com's viewers?

The largest group is 25–34 at 25.1%, followed by 35–44 at 23.2%. Viewers aged 13–17 make up an estimated 4.2%.

Where are Booking.com's viewers from?

The United States (49.0%), India (4.1%), the United Kingdom (3.4%), Canada (3.0%), the Philippines (1.5%), Germany (0.9%), Australia (0.8%), Brazil (0.5%), Indonesia (0.3%) and Japan (0.2%). The other 36.4% watch from other countries.

Predicting Booking.com's audience

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