Question 1

Who watches Cardi B?

Accepted Answer

Nexlev estimates that Cardi B's audience is mostly men (61.3%). The biggest age groups are 25–34 (35.7%) and 35–44 (24.1%), and 21.1% of viewers watch from the United States.

Question 2

Is Cardi B's audience mostly male or female?

Accepted Answer

Mostly male. An estimated 61.3% of viewers are men and 38.7% are women.

Question 3

How old are Cardi B's viewers?

Accepted Answer

The largest group is 25–34 at 35.7%, followed by 35–44 at 24.1%. Viewers aged 13–17 make up an estimated 4.5%.

Question 4

Where are Cardi B's viewers from?

Accepted Answer

The United States (21.1%), India (6.1%), Brazil (3.8%), Indonesia (2.3%), the United Kingdom (2.2%), the Philippines (2.2%), Germany (1.5%), Mexico (1.3%), Canada (0.9%) and Vietnam (0.4%). The other 58.3% watch from other countries.

Question 5

Which country watches Cardi B the most?

Accepted Answer

The United States, with an estimated 21.1% of Cardi B's viewers.

Question 6

What age group watches Cardi B the most?

Accepted Answer

Viewers aged 25–44, an estimated 59.8% of the audience.

Question 7

Is Cardi B's audience young or old?

Accepted Answer

Mostly adults aged 25–44. An estimated 17.9% are under 25, 59.8% are 25–44 and 22.3% are 45 or older.

Question 8

How many of Cardi B's viewers are under 18?

Accepted Answer

An estimated 4.5% of Cardi B's viewers are aged 13–17, so about 95.5% are adults. YouTube doesn't count viewers under 13.

Question 9

What percentage of Cardi B's viewers are from the United States?

Accepted Answer

An estimated 21.1%, its biggest country.

Question 10

Is Cardi B's audience international?

Accepted Answer

Yes. Its biggest country, the United States, has an estimated 21.1% of viewers; the other 78.9% watch from elsewhere, led by India and Brazil.

Question 11

How much of Cardi B's audience is in high-paying countries?

Accepted Answer

At least 25.7% of viewers watch from the United States, the United Kingdom, Germany and Canada, where advertisers pay the most per view. A bigger share there usually means a higher RPM.

Question 12

What is Cardi B's RPM?

Accepted Answer

An estimated $1.47 per 1,000 long-form views, most likely between $0.40 and $6.12. Shorts earn differently and aren't included.

Question 13

Is Cardi B's RPM high or low?

Accepted Answer

Low. At an estimated $1.47 per 1,000 long-form views, Cardi B's RPM is low on Nexlev's scale: under $3 is low, $3 to $8 is medium and $8 or more is high.

Question 14

How accurate are these numbers?

Accepted Answer

They're estimates from Nexlev's audience model, based on Cardi B's public channel information. Only Cardi B's team can see the real figures in YouTube Studio.

Who watches Cardi B?

Age and Gender

Top Geographies

RPM

Cardi B audience FAQ