Which country watches Chess.com the most?

The United States, with an estimated 24.2% of Chess.com's viewers.

What age group watches Chess.com the most?

Viewers aged 25–44, an estimated 58.1% of the audience.

What is Chess.com's RPM?

An estimated $2.30 per 1,000 long-form views, most likely between $0.84 and $6.16. Shorts earn differently and aren't included.

How accurate are these numbers?

They're estimates from Nexlev's audience model, based on Chess.com's public channel information. Only Chess.com's team can see the real figures in YouTube Studio.

Chess.comMonetized

@chess

3M subscribers
7.6K videos
1.9B views
Joined Jul 14, 2007

Chess.com is the world’s #1 chess community with millions of players and fans. Join today!

chess
chess.com
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Who watches Chess.com?

Estimated gender, age, top countries and RPM for Chess.com, from Nexlev's audience model.

Who watches Chess.com? Estimated audience: 93.1% men, 58.1% aged 25–44 and 24.2% in the United States. Estimated long-form RPM: $2.30.

Age and Gender

Est. viewership

13-17 years

5.9%

18-24 years

17.9%

25-34 years

34.5%

35-44 years

23.6%

45-54 years

10.4%

55-64 years

4.2%

65+ years

3.6%

Top Geographies

Est. viewership

United States

24.2%

India

9.5%

United Kingdom

4.5%

Canada

2.3%

Philippines

RPM

Revenue / 1K views

Estimates from Nexlev's audience model, not YouTube Studio data.

Channel Analysis

What do Chess.com viewers want?

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Chess.com audience FAQ

Who watches Chess.com?

Nexlev estimates that Chess.com's audience is mostly men (93.1%). The biggest age groups are 25–34 (34.5%) and 35–44 (23.6%), and 24.2% of viewers watch from the United States.

Is Chess.com's audience mostly male or female?

Mostly male. An estimated 93.1% of viewers are men and 6.9% are women.

How old are Chess.com's viewers?

The largest group is 25–34 at 34.5%, followed by 35–44 at 23.6%. Viewers aged 13–17 make up an estimated 5.9%.

Where are Chess.com's viewers from?

The United States (24.2%), India (9.5%), the United Kingdom (4.5%), Canada (2.3%), the Philippines (2.0%), Germany (1.8%), Indonesia (1.1%), Australia (0.8%), Brazil (0.7%) and Mexico (0.5%). The other 52.6% watch from other countries.

Predicting Chess.com's audience

Reading the channel's recent videos…

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