Question 1

Who watches Dem and Ika?

Accepted Answer

Nexlev estimates that Dem and Ika's audience is a mix of men (50.2%) and women (49.8%). The biggest age groups are 25–34 (31.2%) and 35–44 (24.4%), and 39.1% of viewers watch from the United States.

Question 2

Is Dem and Ika's audience mostly male or female?

Accepted Answer

It's mixed. An estimated 50.2% of viewers are men and 49.8% are women.

Question 3

How old are Dem and Ika's viewers?

Accepted Answer

The largest group is 25–34 at 31.2%, followed by 35–44 at 24.4%. Viewers aged 13–17 make up an estimated 8.8%.

Question 4

Where are Dem and Ika's viewers from?

Accepted Answer

The United States (39.1%), the United Kingdom (7.1%), India (5.6%), Canada (5.5%), the Philippines (4.0%), Australia (1.3%), South Africa (0.8%), Germany (0.8%), Indonesia (0.6%) and Brazil (0.4%). The other 34.7% watch from other countries.

Question 5

Which country watches Dem and Ika the most?

Accepted Answer

The United States, with an estimated 39.1% of Dem and Ika's viewers.

Question 6

What age group watches Dem and Ika the most?

Accepted Answer

Viewers aged 25–44, an estimated 55.6% of the audience.

Question 7

Is Dem and Ika's audience young or old?

Accepted Answer

Mostly adults aged 25–44. An estimated 23.2% are under 25, 55.6% are 25–44 and 21.1% are 45 or older.

Question 8

How many of Dem and Ika's viewers are under 18?

Accepted Answer

An estimated 8.8% of Dem and Ika's viewers are aged 13–17, so about 91.2% are adults. YouTube doesn't count viewers under 13.

Question 9

What percentage of Dem and Ika's viewers are from the United States?

Accepted Answer

An estimated 39.1%, its biggest country.

Question 10

Is Dem and Ika's audience international?

Accepted Answer

Yes. Its biggest country, the United States, has an estimated 39.1% of viewers; the other 60.9% watch from elsewhere, led by the United Kingdom and India.

Question 11

How much of Dem and Ika's audience is in high-paying countries?

Accepted Answer

At least 53.8% of viewers watch from the United States, the United Kingdom, Canada, Australia and Germany, where advertisers pay the most per view. A bigger share there usually means a higher RPM.

Question 12

What is Dem and Ika's RPM?

Accepted Answer

An estimated $4.29 per 1,000 long-form views, most likely between $1.61 and $10.85. Shorts earn differently and aren't included.

Question 13

Is Dem and Ika's RPM high or low?

Accepted Answer

Medium. At an estimated $4.29 per 1,000 long-form views, Dem and Ika's RPM is medium on Nexlev's scale: under $3 is low, $3 to $8 is medium and $8 or more is high.

Question 14

How accurate are these numbers?

Accepted Answer

They're estimates from Nexlev's audience model, based on Dem and Ika's public channel information. Only Dem and Ika's team can see the real figures in YouTube Studio.

Who watches Dem and Ika?

Age and Gender

Top Geographies

RPM

Dem and Ika audience FAQ