Which country watches Driver61 the most?

The United States, with an estimated 20.0% of Driver61's viewers.

What age group watches Driver61 the most?

Viewers aged 25–44, an estimated 52.9% of the audience.

What is Driver61's RPM?

An estimated $4.73 per 1,000 long-form views, most likely between $2.01 and $7.98. Shorts earn differently and aren't included.

How accurate are these numbers?

They're estimates from Nexlev's audience model, based on Driver61's public channel information. Only Driver61's team can see the real figures in YouTube Studio.

Driver61Monetized

@Driver61

1.5M subscribers
390 videos
381.3M views
United Kingdom
Joined Jun 22, 2015

I've raced cars all my life, driven over 30 Formula 1 machines, and spent years coaching racers. Driver61 is where I explain the engineering behind the world's fastest sport. Brand partnerships and collaborations: scott@ycaagency.com

Who watches Driver61?

Estimated gender, age, top countries and RPM for Driver61, from Nexlev's audience model.

Who watches Driver61? Estimated audience: 94.4% men, 52.9% aged 25–44 and 20.0% in the United States. Estimated long-form RPM: $4.73.

Age and Gender

Est. viewership

13-17 years

4.9%

18-24 years

11.9%

25-34 years

29.6%

35-44 years

23.3%

45-54 years

15.8%

55-64 years

9.2%

65+ years

5.2%

Top Geographies

Est. viewership

United States

20%

United Kingdom

14%

India

5.1%

Canada

3.1%

Australia

RPM

Revenue / 1K views

Estimates from Nexlev's audience model, not YouTube Studio data.

Channel Analysis

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Driver61 audience FAQ

Who watches Driver61?

Nexlev estimates that Driver61's audience is mostly men (94.4%). The biggest age groups are 25–34 (29.6%) and 35–44 (23.3%), and 20.0% of viewers watch from the United States.

Is Driver61's audience mostly male or female?

Mostly male. An estimated 94.4% of viewers are men and 5.6% are women.

How old are Driver61's viewers?

The largest group is 25–34 at 29.6%, followed by 35–44 at 23.3%. Viewers aged 13–17 make up an estimated 4.9%.

Where are Driver61's viewers from?

The United States (20.0%), the United Kingdom (14.0%), India (5.1%), Canada (3.1%), Australia (2.9%), Germany (1.8%), South Africa (1.4%), the Philippines (0.9%), Indonesia (0.4%) and Brazil (0.3%). The other 50.1% watch from other countries.

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