Question 1

Who watches EMBI Channel?

Accepted Answer

Nexlev estimates that EMBI Channel's audience is mostly men (62.9%). The biggest age groups are 25–34 (37.9%) and 35–44 (25.6%), and 21.8% of viewers watch from Mexico.

Question 2

Is EMBI Channel's audience mostly male or female?

Accepted Answer

Mostly male. An estimated 62.9% of viewers are men and 37.1% are women.

Question 3

How old are EMBI Channel's viewers?

Accepted Answer

The largest group is 25–34 at 37.9%, followed by 35–44 at 25.6%. Viewers aged 13–17 make up an estimated 3.1%.

Question 4

Where are EMBI Channel's viewers from?

Accepted Answer

Mexico (21.8%), the United States (10.1%), Argentina (6.5%), Colombia (4.6%), Spain (3.8%), Peru (3.1%), Chile (1.6%), Venezuela (1.0%), Brazil (0.9%) and India (0.6%). The other 45.9% watch from other countries.

Question 5

Which country watches EMBI Channel the most?

Accepted Answer

Mexico, with an estimated 21.8% of EMBI Channel's viewers.

Question 6

What age group watches EMBI Channel the most?

Accepted Answer

Viewers aged 25–44, an estimated 63.5% of the audience.

Question 7

Is EMBI Channel's audience young or old?

Accepted Answer

Mostly adults aged 25–44. An estimated 14.7% are under 25, 63.5% are 25–44 and 21.7% are 45 or older.

Question 8

How many of EMBI Channel's viewers are under 18?

Accepted Answer

An estimated 3.1% of EMBI Channel's viewers are aged 13–17, so about 96.9% are adults. YouTube doesn't count viewers under 13.

Question 9

What percentage of EMBI Channel's viewers are from the United States?

Accepted Answer

An estimated 10.1%, its number 2 country after Mexico.

Question 10

Is EMBI Channel's audience international?

Accepted Answer

Yes. Its biggest country, Mexico, has an estimated 21.8% of viewers; the other 78.2% watch from elsewhere, led by the United States and Argentina.

Question 11

How much of EMBI Channel's audience is in high-paying countries?

Accepted Answer

At least 10.1% of viewers watch from the United States, where advertisers pay the most per view. A bigger share there usually means a higher RPM.

Question 12

What is EMBI Channel's RPM?

Accepted Answer

An estimated $2.07 per 1,000 long-form views, most likely between $0.90 and $6.57. Shorts earn differently and aren't included.

Question 13

Is EMBI Channel's RPM high or low?

Accepted Answer

Low. At an estimated $2.07 per 1,000 long-form views, EMBI Channel's RPM is low on Nexlev's scale: under $3 is low, $3 to $8 is medium and $8 or more is high.

Question 14

How accurate are these numbers?

Accepted Answer

They're estimates from Nexlev's audience model, based on EMBI Channel's public channel information. Only EMBI Channel's team can see the real figures in YouTube Studio.

Who watches EMBI Channel?

Age and Gender

Top Geographies

RPM

EMBI Channel audience FAQ