Question 1

Who watches ESPN MMA?

Accepted Answer

Nexlev estimates that ESPN MMA's audience is mostly men (94.0%). The biggest age groups are 25–34 (33.1%) and 35–44 (21.2%), and 41.7% of viewers watch from the United States.

Question 2

Is ESPN MMA's audience mostly male or female?

Accepted Answer

Mostly male. An estimated 94.0% of viewers are men and 6.0% are women.

Question 3

How old are ESPN MMA's viewers?

Accepted Answer

The largest group is 25–34 at 33.1%, followed by 35–44 at 21.2%. Viewers aged 13–17 make up an estimated 5.2%.

Question 4

Where are ESPN MMA's viewers from?

Accepted Answer

The United States (41.7%), the United Kingdom (7.4%), Canada (3.6%), India (3.1%), Australia (2.5%), the Philippines (1.8%), Germany (0.8%), Indonesia (0.7%), Brazil (0.6%) and South Africa (0.3%). The other 37.5% watch from other countries.

Question 5

Which country watches ESPN MMA the most?

Accepted Answer

The United States, with an estimated 41.7% of ESPN MMA's viewers.

Question 6

What age group watches ESPN MMA the most?

Accepted Answer

Viewers aged 25–44, an estimated 54.3% of the audience.

Question 7

Is ESPN MMA's audience young or old?

Accepted Answer

Mostly adults aged 25–44. An estimated 19.5% are under 25, 54.3% are 25–44 and 26.3% are 45 or older.

Question 8

How many of ESPN MMA's viewers are under 18?

Accepted Answer

An estimated 5.2% of ESPN MMA's viewers are aged 13–17, so about 94.8% are adults. YouTube doesn't count viewers under 13.

Question 9

What percentage of ESPN MMA's viewers are from the United States?

Accepted Answer

An estimated 41.7%, its biggest country.

Question 10

Is ESPN MMA's audience international?

Accepted Answer

Yes. Its biggest country, the United States, has an estimated 41.7% of viewers; the other 58.3% watch from elsewhere, led by the United Kingdom and Canada.

Question 11

How much of ESPN MMA's audience is in high-paying countries?

Accepted Answer

At least 56.0% of viewers watch from the United States, the United Kingdom, Canada, Australia and Germany, where advertisers pay the most per view. A bigger share there usually means a higher RPM.

Question 12

What is ESPN MMA's RPM?

Accepted Answer

An estimated $3.05 per 1,000 long-form views, most likely between $1.23 and $7.03. Shorts earn differently and aren't included.

Question 13

Is ESPN MMA's RPM high or low?

Accepted Answer

Medium. At an estimated $3.05 per 1,000 long-form views, ESPN MMA's RPM is medium on Nexlev's scale: under $3 is low, $3 to $8 is medium and $8 or more is high.

Question 14

How accurate are these numbers?

Accepted Answer

They're estimates from Nexlev's audience model, based on ESPN MMA's public channel information. Only ESPN MMA's team can see the real figures in YouTube Studio.

Who watches ESPN MMA?

Age and Gender

Top Geographies

RPM

ESPN MMA audience FAQ