Question 1

Who watches Frankly Built?

Accepted Answer

Nexlev estimates that Frankly Built's audience is mostly men (90.6%). The biggest age groups are 25–34 (39.8%) and 18–24 (20.9%), and 23.4% of viewers watch from the United States.

Question 2

Is Frankly Built's audience mostly male or female?

Accepted Answer

Mostly male. An estimated 90.6% of viewers are men and 9.4% are women.

Question 3

How old are Frankly Built's viewers?

Accepted Answer

The largest group is 25–34 at 39.8%, followed by 18–24 at 20.9%. Viewers aged 13–17 make up an estimated 6.3%.

Question 4

Where are Frankly Built's viewers from?

Accepted Answer

The United States (23.4%), India (8.8%), the United Kingdom (3.7%), the Philippines (2.2%), Canada (2.0%), Germany (1.8%), Indonesia (1.2%), Brazil (0.7%), Australia (0.7%) and Russia (0.5%). The other 55.2% watch from other countries.

Question 5

Which country watches Frankly Built the most?

Accepted Answer

The United States, with an estimated 23.4% of Frankly Built's viewers.

Question 6

What age group watches Frankly Built the most?

Accepted Answer

Viewers aged 18–34, an estimated 60.7% of the audience.

Question 7

Is Frankly Built's audience young or old?

Accepted Answer

Mostly adults aged 25–44. An estimated 27.2% are under 25, 57.7% are 25–44 and 15.1% are 45 or older.

Question 8

How many of Frankly Built's viewers are under 18?

Accepted Answer

An estimated 6.3% of Frankly Built's viewers are aged 13–17, so about 93.7% are adults. YouTube doesn't count viewers under 13.

Question 9

What percentage of Frankly Built's viewers are from the United States?

Accepted Answer

An estimated 23.4%, its biggest country.

Question 10

Is Frankly Built's audience international?

Accepted Answer

Yes. Its biggest country, the United States, has an estimated 23.4% of viewers; the other 76.6% watch from elsewhere, led by India and the United Kingdom.

Question 11

How much of Frankly Built's audience is in high-paying countries?

Accepted Answer

At least 31.6% of viewers watch from the United States, the United Kingdom, Canada, Germany and Australia, where advertisers pay the most per view. A bigger share there usually means a higher RPM.

Question 12

What is Frankly Built's RPM?

Accepted Answer

An estimated $2.79 per 1,000 long-form views, most likely between $1.16 and $6.34. Shorts earn differently and aren't included.

Question 13

Is Frankly Built's RPM high or low?

Accepted Answer

Low. At an estimated $2.79 per 1,000 long-form views, Frankly Built's RPM is low on Nexlev's scale: under $3 is low, $3 to $8 is medium and $8 or more is high.

Question 14

How accurate are these numbers?

Accepted Answer

They're estimates from Nexlev's audience model, based on Frankly Built's public channel information. Only Frankly Built's team can see the real figures in YouTube Studio.

Who watches Frankly Built?

Age and Gender

Top Geographies

RPM

Frankly Built audience FAQ