Which country watches IIFA the most?

India, with an estimated 62.4% of IIFA's viewers.

What age group watches IIFA the most?

Viewers aged 18–34, an estimated 61.9% of the audience.

An estimated $0.37 per 1,000 long-form views, most likely between $0.13 and $5.25. Shorts earn differently and aren't included.

How accurate are these numbers?

They're estimates from Nexlev's audience model, based on IIFA's public channel information. Only IIFA's team can see the real figures in YouTube Studio.

IIFAMonetized

@iifa

1.7M subscribers
2.7K videos
981.6M views
Joined Jul 14, 2006

The official channel of the International Indian Film Academy and IIFA Awards. Watch and relive your favourite IIFA moments.

IIFA
Awards
Official
2016
Bollywood

Who watches IIFA?

Estimated gender, age, top countries and RPM for IIFA, from Nexlev's audience model.

Who watches IIFA? Estimated audience: 75.9% men, 61.9% aged 18–34 and 62.4% in India. Estimated long-form RPM: $0.37.

Age and Gender

Est. viewership

13-17 years

3.7%

18-24 years

21.8%

25-34 years

40.1%

35-44 years

17.2%

45-54 years

8.7%

55-64 years

4.9%

65+ years

3.5%

Top Geographies

Est. viewership

India

62.4%

Pakistan

7.6%

United States

1.9%

Bangladesh

Nepal

RPM

Revenue / 1K views

Estimates from Nexlev's audience model, not YouTube Studio data.

Channel Analysis

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IIFA audience FAQ

Who watches IIFA?

Nexlev estimates that IIFA's audience is mostly men (75.9%). The biggest age groups are 25–34 (40.1%) and 18–24 (21.8%), and 62.4% of viewers watch from India.

Is IIFA's audience mostly male or female?

Mostly male. An estimated 75.9% of viewers are men and 24.1% are women.

How old are IIFA's viewers?

The largest group is 25–34 at 40.1%, followed by 18–24 at 21.8%. Viewers aged 13–17 make up an estimated 3.7%.

Where are IIFA's viewers from?

India (62.4%), Pakistan (7.6%), the United States (1.9%), Bangladesh (1.0%), Nepal (0.6%), the United Kingdom (0.5%), Indonesia (0.4%), Germany (0.2%), Sri Lanka (0.2%) and Brazil (0.2%). The other 25.1% watch from other countries.

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Channels ranked near IIFA

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Who watches IIFA?

Age and Gender

Top Geographies

RPM

IIFA audience FAQ

Who watches IIFA?

Is IIFA's audience mostly male or female?

How old are IIFA's viewers?

Where are IIFA's viewers from?

Predicting IIFA's audience

Channels ranked near IIFA

More free YouTube tools

Age and Gender

Top Geographies

RPM

IIFA audience FAQ

Who watches IIFA?

Is IIFA's audience mostly male or female?

How old are IIFA's viewers?

Where are IIFA's viewers from?

Which country watches IIFA the most?

What age group watches IIFA the most?

What is IIFA's RPM?

How accurate are these numbers?