Question 1

Who watches Loony?

Accepted Answer

Nexlev estimates that Loony's audience is mostly men (73.8%). The biggest age groups are 25–34 (34.9%) and 35–44 (24.6%), and 31.2% of viewers watch from the United States.

Question 2

Is Loony's audience mostly male or female?

Accepted Answer

Mostly male. An estimated 73.8% of viewers are men and 26.2% are women.

Question 3

How old are Loony's viewers?

Accepted Answer

The largest group is 25–34 at 34.9%, followed by 35–44 at 24.6%. Viewers aged 13–17 make up an estimated 11.4%.

Question 4

Where are Loony's viewers from?

Accepted Answer

The United States (31.2%), the United Kingdom (6.4%), India (5.3%), the Philippines (3.4%), Canada (2.8%), Germany (1.6%), Australia (1.0%), Indonesia (0.9%), Brazil (0.7%) and South Africa (0.4%). The other 46.3% watch from other countries.

Question 5

Which country watches Loony the most?

Accepted Answer

The United States, with an estimated 31.2% of Loony's viewers.

Question 6

What age group watches Loony the most?

Accepted Answer

Viewers aged 25–44, an estimated 59.5% of the audience.

Question 7

Is Loony's audience young or old?

Accepted Answer

Mostly adults aged 25–44. An estimated 27.3% are under 25, 59.5% are 25–44 and 13.3% are 45 or older.

Question 8

How many of Loony's viewers are under 18?

Accepted Answer

An estimated 11.4% of Loony's viewers are aged 13–17, so about 88.6% are adults. YouTube doesn't count viewers under 13.

Question 9

What percentage of Loony's viewers are from the United States?

Accepted Answer

An estimated 31.2%, its biggest country.

Question 10

Is Loony's audience international?

Accepted Answer

Yes. Its biggest country, the United States, has an estimated 31.2% of viewers; the other 68.8% watch from elsewhere, led by the United Kingdom and India.

Question 11

How much of Loony's audience is in high-paying countries?

Accepted Answer

At least 43.0% of viewers watch from the United States, the United Kingdom, Canada, Germany and Australia, where advertisers pay the most per view. A bigger share there usually means a higher RPM.

Question 12

What is Loony's RPM?

Accepted Answer

An estimated $4.54 per 1,000 long-form views, most likely between $1.45 and $10.71. Shorts earn differently and aren't included.

Question 13

Is Loony's RPM high or low?

Accepted Answer

Medium. At an estimated $4.54 per 1,000 long-form views, Loony's RPM is medium on Nexlev's scale: under $3 is low, $3 to $8 is medium and $8 or more is high.

Question 14

How accurate are these numbers?

Accepted Answer

They're estimates from Nexlev's audience model, based on Loony's public channel information. Only Loony's team can see the real figures in YouTube Studio.

Who watches Loony?

Age and Gender

Top Geographies

RPM

Loony audience FAQ