Question 1

Who watches Ludwig?

Accepted Answer

Nexlev estimates that Ludwig's audience is mostly men (79.0%). The biggest age groups are 25–34 (34.3%) and 18–24 (21.6%), and 39.1% of viewers watch from the United States.

Question 2

Is Ludwig's audience mostly male or female?

Accepted Answer

Mostly male. An estimated 79.0% of viewers are men and 21.0% are women.

Question 3

How old are Ludwig's viewers?

Accepted Answer

The largest group is 25–34 at 34.3%, followed by 18–24 at 21.6%. Viewers aged 13–17 make up an estimated 12.2%.

Question 4

Where are Ludwig's viewers from?

Accepted Answer

The United States (39.1%), the United Kingdom (7.3%), India (3.4%), Canada (3.1%), the Philippines (2.2%), Germany (1.9%), Australia (1.5%), South Africa (0.4%), Indonesia (0.3%) and Brazil (0.1%). The other 40.7% watch from other countries.

Question 5

Which country watches Ludwig the most?

Accepted Answer

The United States, with an estimated 39.1% of Ludwig's viewers.

Question 6

What age group watches Ludwig the most?

Accepted Answer

Viewers aged 18–34, an estimated 55.9% of the audience.

Question 7

Is Ludwig's audience young or old?

Accepted Answer

Mostly adults aged 25–44. An estimated 33.8% are under 25, 53.2% are 25–44 and 13.2% are 45 or older.

Question 8

How many of Ludwig's viewers are under 18?

Accepted Answer

An estimated 12.2% of Ludwig's viewers are aged 13–17, so about 87.8% are adults. YouTube doesn't count viewers under 13.

Question 9

What percentage of Ludwig's viewers are from the United States?

Accepted Answer

An estimated 39.1%, its biggest country.

Question 10

Is Ludwig's audience international?

Accepted Answer

Yes. Its biggest country, the United States, has an estimated 39.1% of viewers; the other 60.9% watch from elsewhere, led by the United Kingdom and India.

Question 11

How much of Ludwig's audience is in high-paying countries?

Accepted Answer

At least 52.9% of viewers watch from the United States, the United Kingdom, Canada, Germany and Australia, where advertisers pay the most per view. A bigger share there usually means a higher RPM.

Question 12

What is Ludwig's RPM?

Accepted Answer

An estimated $5.96 per 1,000 long-form views, most likely between $2.47 and $9.27. Shorts earn differently and aren't included.

Question 13

Is Ludwig's RPM high or low?

Accepted Answer

Medium. At an estimated $5.96 per 1,000 long-form views, Ludwig's RPM is medium on Nexlev's scale: under $3 is low, $3 to $8 is medium and $8 or more is high.

Question 14

How accurate are these numbers?

Accepted Answer

They're estimates from Nexlev's audience model, based on Ludwig's public channel information. Only Ludwig's team can see the real figures in YouTube Studio.

Who watches Ludwig?

Age and Gender

Top Geographies

RPM

Ludwig audience FAQ