Question 1

Who watches MAPA?

Accepted Answer

Nexlev estimates that MAPA's audience is mostly men (62.6%). The biggest age groups are 35–44 (20.6%) and 25–34 (19.0%), and 29.2% of viewers watch from Russia.

Question 2

Is MAPA's audience mostly male or female?

Accepted Answer

Mostly male. An estimated 62.6% of viewers are men and 37.4% are women.

Question 3

How old are MAPA's viewers?

Accepted Answer

The largest group is 35–44 at 20.6%, followed by 25–34 at 19.0%. Viewers aged 13–17 make up an estimated 1.9%.

Question 4

Where are MAPA's viewers from?

Accepted Answer

Russia (29.2%), Ukraine (17.0%), Kazakhstan (9.2%), Germany (2.9%), Uzbekistan (2.3%), the United States (1.4%), India (0.5%), Brazil (0.2%), Serbia (0.2%) and the United Kingdom (0.2%). The other 36.9% watch from other countries.

Question 5

Which country watches MAPA the most?

Accepted Answer

Russia, with an estimated 29.2% of MAPA's viewers.

Question 6

What age group watches MAPA the most?

Accepted Answer

Viewers aged 25–44, an estimated 39.6% of the audience.

Question 7

Is MAPA's audience young or old?

Accepted Answer

Mostly viewers aged 45 and over. An estimated 10.1% are under 25, 39.6% are 25–44 and 50.3% are 45 or older.

Question 8

How many of MAPA's viewers are under 18?

Accepted Answer

An estimated 1.9% of MAPA's viewers are aged 13–17, so about 98.1% are adults. YouTube doesn't count viewers under 13.

Question 9

What percentage of MAPA's viewers are from the United States?

Accepted Answer

An estimated 1.4%, its number 6 country after Russia, Ukraine, Kazakhstan, Germany and Uzbekistan.

Question 10

Is MAPA's audience international?

Accepted Answer

Yes. Its biggest country, Russia, has an estimated 29.2% of viewers; the other 70.8% watch from elsewhere, led by Ukraine and Kazakhstan.

Question 11

How much of MAPA's audience is in high-paying countries?

Accepted Answer

At least 4.5% of viewers watch from Germany, the United States and the United Kingdom, where advertisers pay the most per view. A bigger share there usually means a higher RPM.

Question 12

What is MAPA's RPM?

Accepted Answer

An estimated $0.96 per 1,000 long-form views, most likely between $0.47 and $3.07. Shorts earn differently and aren't included.

Question 13

Is MAPA's RPM high or low?

Accepted Answer

Low. At an estimated $0.96 per 1,000 long-form views, MAPA's RPM is low on Nexlev's scale: under $3 is low, $3 to $8 is medium and $8 or more is high.

Question 14

How accurate are these numbers?

Accepted Answer

They're estimates from Nexlev's audience model, based on MAPA's public channel information. Only MAPA's team can see the real figures in YouTube Studio.

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Who watches MAPA?

Is MAPA's audience mostly male or female?

How old are MAPA's viewers?

Where are MAPA's viewers from?

Predicting MAPA's audience

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MAPA audience FAQ

Who watches MAPA?

Is MAPA's audience mostly male or female?

How old are MAPA's viewers?

Where are MAPA's viewers from?

Which country watches MAPA the most?

What age group watches MAPA the most?

Is MAPA's audience young or old?

How many of MAPA's viewers are under 18?

What percentage of MAPA's viewers are from the United States?

Is MAPA's audience international?

How much of MAPA's audience is in high-paying countries?

What is MAPA's RPM?

Is MAPA's RPM high or low?

How accurate are these numbers?