Question 1

Who watches Mercedes-Benz USA?

Accepted Answer

Nexlev estimates that Mercedes-Benz USA's audience is mostly men (91.3%). The biggest age groups are 25–34 (24.2%) and 35–44 (22.8%), and 28.7% of viewers watch from the United States.

Question 2

Is Mercedes-Benz USA's audience mostly male or female?

Accepted Answer

Mostly male. An estimated 91.3% of viewers are men and 8.7% are women.

Question 3

How old are Mercedes-Benz USA's viewers?

Accepted Answer

The largest group is 25–34 at 24.2%, followed by 35–44 at 22.8%. Viewers aged 13–17 make up an estimated 2.3%.

Question 4

Where are Mercedes-Benz USA's viewers from?

Accepted Answer

The United States (28.7%), India (6.3%), the United Kingdom (2.7%), Canada (2.5%), Germany (2.3%), Brazil (1.2%), Japan (1.1%), Indonesia (1.1%), the Philippines (1.0%) and Pakistan (0.8%). The other 52.2% watch from other countries.

Question 5

Which country watches Mercedes-Benz USA the most?

Accepted Answer

The United States, with an estimated 28.7% of Mercedes-Benz USA's viewers.

Question 6

What age group watches Mercedes-Benz USA the most?

Accepted Answer

Viewers aged 25–44, an estimated 47.0% of the audience.

Question 7

Is Mercedes-Benz USA's audience young or old?

Accepted Answer

It leans toward adults aged 25–44. An estimated 10.4% are under 25, 47.0% are 25–44 and 42.5% are 45 or older.

Question 8

How many of Mercedes-Benz USA's viewers are under 18?

Accepted Answer

An estimated 2.3% of Mercedes-Benz USA's viewers are aged 13–17, so about 97.7% are adults. YouTube doesn't count viewers under 13.

Question 9

What percentage of Mercedes-Benz USA's viewers are from the United States?

Accepted Answer

An estimated 28.7%, its biggest country.

Question 10

Is Mercedes-Benz USA's audience international?

Accepted Answer

Yes. Its biggest country, the United States, has an estimated 28.7% of viewers; the other 71.3% watch from elsewhere, led by India and the United Kingdom.

Question 11

How much of Mercedes-Benz USA's audience is in high-paying countries?

Accepted Answer

At least 36.2% of viewers watch from the United States, the United Kingdom, Canada and Germany, where advertisers pay the most per view. A bigger share there usually means a higher RPM.

Question 12

What is Mercedes-Benz USA's RPM?

Accepted Answer

An estimated $3.39 per 1,000 long-form views, most likely between $0.88 and $7.61. Shorts earn differently and aren't included.

Question 13

Is Mercedes-Benz USA's RPM high or low?

Accepted Answer

Medium. At an estimated $3.39 per 1,000 long-form views, Mercedes-Benz USA's RPM is medium on Nexlev's scale: under $3 is low, $3 to $8 is medium and $8 or more is high.

Question 14

How accurate are these numbers?

Accepted Answer

They're estimates from Nexlev's audience model, based on Mercedes-Benz USA's public channel information. Only Mercedes-Benz USA's team can see the real figures in YouTube Studio.

Who watches Mercedes-Benz USA?

Age and Gender

Top Geographies

RPM

Mercedes-Benz USA audience FAQ