Question 1

Who watches Mel TV?

Accepted Answer

Nexlev estimates that Mel TV's audience is mostly men (65.1%). The biggest age groups are 25–34 (43.5%) and 35–44 (27.4%), and 93.6% of viewers watch from Vietnam.

Question 2

Is Mel TV's audience mostly male or female?

Accepted Answer

Mostly male. An estimated 65.1% of viewers are men and 34.9% are women.

Question 3

How old are Mel TV's viewers?

Accepted Answer

The largest group is 25–34 at 43.5%, followed by 35–44 at 27.4%. Viewers aged 13–17 make up an estimated 2.4%.

Question 4

Where are Mel TV's viewers from?

Accepted Answer

Vietnam (93.6%), the United States (0.5%), India (0.2%), Thailand (0.2%), Indonesia (0.2%), Brazil (0.1%), Germany (0.1%), the Philippines (0.1%), Canada (0.1%) and Turkey (0.1%). The other 4.8% watch from other countries.

Question 5

Which country watches Mel TV the most?

Accepted Answer

Vietnam, with an estimated 93.6% of Mel TV's viewers.

Question 6

What age group watches Mel TV the most?

Accepted Answer

Viewers aged 25–44, an estimated 70.9% of the audience.

Question 7

Is Mel TV's audience young or old?

Accepted Answer

Mostly adults aged 25–44. An estimated 14.6% are under 25, 70.9% are 25–44 and 14.5% are 45 or older.

Question 8

How many of Mel TV's viewers are under 18?

Accepted Answer

An estimated 2.4% of Mel TV's viewers are aged 13–17, so about 97.6% are adults. YouTube doesn't count viewers under 13.

Question 9

What percentage of Mel TV's viewers are from the United States?

Accepted Answer

An estimated 0.5%, its number 2 country after Vietnam.

Question 10

Is Mel TV's audience international?

Accepted Answer

Mostly not. An estimated 93.6% of viewers watch from Vietnam, and 6.4% from other countries, led by the United States and India.

Question 11

How much of Mel TV's audience is in high-paying countries?

Accepted Answer

At least 0.7% of viewers watch from the United States, Germany and Canada, where advertisers pay the most per view. A bigger share there usually means a higher RPM.

Question 12

What is Mel TV's RPM?

Accepted Answer

An estimated $0.77 per 1,000 long-form views, most likely between $0.35 and $6.47. Shorts earn differently and aren't included.

Question 13

Is Mel TV's RPM high or low?

Accepted Answer

Low. At an estimated $0.77 per 1,000 long-form views, Mel TV's RPM is low on Nexlev's scale: under $3 is low, $3 to $8 is medium and $8 or more is high.

Question 14

How accurate are these numbers?

Accepted Answer

They're estimates from Nexlev's audience model, based on Mel TV's public channel information. Only Mel TV's team can see the real figures in YouTube Studio.

Who watches Mel TV?

Age and Gender

Top Geographies

RPM

Mel TV audience FAQ