Question 1

Who watches Mr. Rupert?

Accepted Answer

Nexlev estimates that Mr. Rupert's audience is mostly men (69.3%). The biggest age groups are 25–34 (34.7%) and 35–44 (21.5%), and 36.8% of viewers watch from the United States.

Question 2

Is Mr. Rupert's audience mostly male or female?

Accepted Answer

Mostly male. An estimated 69.3% of viewers are men and 30.7% are women.

Question 3

How old are Mr. Rupert's viewers?

Accepted Answer

The largest group is 25–34 at 34.7%, followed by 35–44 at 21.5%. Viewers aged 13–17 make up an estimated 9.3%.

Question 4

Where are Mr. Rupert's viewers from?

Accepted Answer

The United States (36.8%), the United Kingdom (5.1%), the Philippines (3.8%), India (3.4%), Canada (2.3%), Germany (2.2%), Australia (0.8%), Indonesia (0.7%), South Africa (0.6%) and Brazil (0.4%). The other 43.7% watch from other countries.

Question 5

Which country watches Mr. Rupert the most?

Accepted Answer

The United States, with an estimated 36.8% of Mr. Rupert's viewers.

Question 6

What age group watches Mr. Rupert the most?

Accepted Answer

Viewers aged 25–44, an estimated 56.2% of the audience.

Question 7

Is Mr. Rupert's audience young or old?

Accepted Answer

Mostly adults aged 25–44. An estimated 25.6% are under 25, 56.2% are 25–44 and 18.1% are 45 or older.

Question 8

How many of Mr. Rupert's viewers are under 18?

Accepted Answer

An estimated 9.3% of Mr. Rupert's viewers are aged 13–17, so about 90.7% are adults. YouTube doesn't count viewers under 13.

Question 9

What percentage of Mr. Rupert's viewers are from the United States?

Accepted Answer

An estimated 36.8%, its biggest country.

Question 10

Is Mr. Rupert's audience international?

Accepted Answer

Yes. Its biggest country, the United States, has an estimated 36.8% of viewers; the other 63.2% watch from elsewhere, led by the United Kingdom and the Philippines.

Question 11

How much of Mr. Rupert's audience is in high-paying countries?

Accepted Answer

At least 47.2% of viewers watch from the United States, the United Kingdom, Canada, Germany and Australia, where advertisers pay the most per view. A bigger share there usually means a higher RPM.

Question 12

What is Mr. Rupert's RPM?

Accepted Answer

An estimated $2.88 per 1,000 long-form views, most likely between $0.79 and $7.90. Shorts earn differently and aren't included.

Question 13

Is Mr. Rupert's RPM high or low?

Accepted Answer

Low. At an estimated $2.88 per 1,000 long-form views, Mr. Rupert's RPM is low on Nexlev's scale: under $3 is low, $3 to $8 is medium and $8 or more is high.

Question 14

How accurate are these numbers?

Accepted Answer

They're estimates from Nexlev's audience model, based on Mr. Rupert's public channel information. Only Mr. Rupert's team can see the real figures in YouTube Studio.

Who watches Mr. Rupert?

Age and Gender

Top Geographies

RPM

Mr. Rupert audience FAQ