Which country watches NBA 2K the most?

The United States, with an estimated 55.4% of NBA 2K's viewers.

What age group watches NBA 2K the most?

Viewers aged 25–44, an estimated 60.0% of the audience.

What is NBA 2K's RPM?

An estimated $3.89 per 1,000 long-form views, most likely between $1.33 and $8.96. Shorts earn differently and aren't included.

How accurate are these numbers?

They're estimates from Nexlev's audience model, based on NBA 2K's public channel information. Only NBA 2K's team can see the real figures in YouTube Studio.

NBA 2KMonetized

@nba2k

1.1M subscribers
2.2K videos
323.1M views
United States
Joined Aug 3, 2006

🏀 ESRB: EVERYONE

2K
Sports
Video
Games
Basketball
Baseball
MLB
NHL

Who watches NBA 2K?

Estimated gender, age, top countries and RPM for NBA 2K, from Nexlev's audience model.

Who watches NBA 2K? Estimated audience: 91.6% men, 60.0% aged 25–44 and 55.4% in the United States. Estimated long-form RPM: $3.89.

Age and Gender

Est. viewership

13-17 years

7.8%

18-24 years

15.4%

25-34 years

36.4%

35-44 years

23.6%

45-54 years

11.3%

55-64 years

3.2%

65+ years

2.4%

Top Geographies

Est. viewership

United States

55.4%

Canada

3.3%

Philippines

2.5%

United Kingdom

2.4%

India

RPM

Revenue / 1K views

Estimates from Nexlev's audience model, not YouTube Studio data.

Channel Analysis

What do NBA 2K viewers want?

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What viewers love
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NBA 2K audience FAQ

Who watches NBA 2K?

Nexlev estimates that NBA 2K's audience is mostly men (91.6%). The biggest age groups are 25–34 (36.4%) and 35–44 (23.6%), and 55.4% of viewers watch from the United States.

Is NBA 2K's audience mostly male or female?

Mostly male. An estimated 91.6% of viewers are men and 8.4% are women.

How old are NBA 2K's viewers?

The largest group is 25–34 at 36.4%, followed by 35–44 at 23.6%. Viewers aged 13–17 make up an estimated 7.8%.

Where are NBA 2K's viewers from?

The United States (55.4%), Canada (3.3%), the Philippines (2.5%), the United Kingdom (2.4%), India (1.6%), Germany (1.2%), Australia (0.8%), Brazil (0.3%), Indonesia (0.3%) and South Africa (0.2%). The other 31.9% watch from other countries.

Predicting NBA 2K's audience

Reading the channel's recent videos…

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