Question 1

Who watches OBF?

Accepted Answer

Nexlev estimates that OBF's audience is mostly men (90.3%). The biggest age groups are 35–44 (27.3%) and 25–34 (27.0%), and 24.7% of viewers watch from the United States.

Question 2

Is OBF's audience mostly male or female?

Accepted Answer

Mostly male. An estimated 90.3% of viewers are men and 9.7% are women.

Question 3

How old are OBF's viewers?

Accepted Answer

The largest group is 35–44 at 27.3%, followed by 25–34 at 27.0%. Viewers aged 13–17 make up an estimated 3.1%.

Question 4

Where are OBF's viewers from?

Accepted Answer

The United States (24.7%), India (6.6%), the United Kingdom (5.3%), Canada (4.9%), Australia (2.8%), the Philippines (1.9%), Germany (1.9%), Indonesia (0.9%), South Africa (0.5%) and Japan (0.4%). The other 49.9% watch from other countries.

Question 5

Which country watches OBF the most?

Accepted Answer

The United States, with an estimated 24.7% of OBF's viewers.

Question 6

What age group watches OBF the most?

Accepted Answer

Viewers aged 25–44, an estimated 54.3% of the audience.

Question 7

Is OBF's audience young or old?

Accepted Answer

Mostly adults aged 25–44. An estimated 12.5% are under 25, 54.3% are 25–44 and 33.1% are 45 or older.

Question 8

How many of OBF's viewers are under 18?

Accepted Answer

An estimated 3.1% of OBF's viewers are aged 13–17, so about 96.9% are adults. YouTube doesn't count viewers under 13.

Question 9

What percentage of OBF's viewers are from the United States?

Accepted Answer

An estimated 24.7%, its biggest country.

Question 10

Is OBF's audience international?

Accepted Answer

Yes. Its biggest country, the United States, has an estimated 24.7% of viewers; the other 75.3% watch from elsewhere, led by India and the United Kingdom.

Question 11

How much of OBF's audience is in high-paying countries?

Accepted Answer

At least 39.6% of viewers watch from the United States, the United Kingdom, Canada, Australia and Germany, where advertisers pay the most per view. A bigger share there usually means a higher RPM.

Question 12

What is OBF's RPM?

Accepted Answer

An estimated $3.63 per 1,000 long-form views, most likely between $1.46 and $7.17. Shorts earn differently and aren't included.

Question 13

Is OBF's RPM high or low?

Accepted Answer

Medium. At an estimated $3.63 per 1,000 long-form views, OBF's RPM is medium on Nexlev's scale: under $3 is low, $3 to $8 is medium and $8 or more is high.

Question 14

How accurate are these numbers?

Accepted Answer

They're estimates from Nexlev's audience model, based on OBF's public channel information. Only OBF's team can see the real figures in YouTube Studio.

Who watches OBF?

Age and Gender

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RPM

OBF audience FAQ

Who watches OBF?

Is OBF's audience mostly male or female?

How old are OBF's viewers?

Where are OBF's viewers from?

Predicting OBF's audience

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Age and Gender

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RPM

OBF audience FAQ

Who watches OBF?

Is OBF's audience mostly male or female?

How old are OBF's viewers?

Where are OBF's viewers from?

Which country watches OBF the most?

What age group watches OBF the most?

Is OBF's audience young or old?

How many of OBF's viewers are under 18?

What percentage of OBF's viewers are from the United States?

Is OBF's audience international?

How much of OBF's audience is in high-paying countries?

What is OBF's RPM?

Is OBF's RPM high or low?

How accurate are these numbers?