Question 1

Who watches Общее Дело?

Accepted Answer

Nexlev estimates that Общее Дело's audience is mostly men (60.3%). The biggest age groups are 25–34 (24.6%) and 35–44 (22.1%), and 32.2% of viewers watch from Russia.

Question 2

Is Общее Дело's audience mostly male or female?

Accepted Answer

Mostly male. An estimated 60.3% of viewers are men and 39.7% are women.

Question 3

How old are Общее Дело's viewers?

Accepted Answer

The largest group is 25–34 at 24.6%, followed by 35–44 at 22.1%. Viewers aged 13–17 make up an estimated 2.0%.

Question 4

Where are Общее Дело's viewers from?

Accepted Answer

Russia (32.2%), Ukraine (15.0%), Kazakhstan (10.1%), Uzbekistan (2.4%), Germany (2.4%), the United States (1.3%), India (0.3%), Brazil (0.2%), the United Kingdom (0.1%) and Serbia (0.1%). The other 35.9% watch from other countries.

Question 5

Which country watches Общее Дело the most?

Accepted Answer

Russia, with an estimated 32.2% of Общее Дело's viewers.

Question 6

What age group watches Общее Дело the most?

Accepted Answer

Viewers aged 25–44, an estimated 46.7% of the audience.

Question 7

Is Общее Дело's audience young or old?

Accepted Answer

It leans toward adults aged 25–44. An estimated 10.6% are under 25, 46.7% are 25–44 and 42.7% are 45 or older.

Question 8

How many of Общее Дело's viewers are under 18?

Accepted Answer

An estimated 2.0% of Общее Дело's viewers are aged 13–17, so about 98.0% are adults. YouTube doesn't count viewers under 13.

Question 9

What percentage of Общее Дело's viewers are from the United States?

Accepted Answer

An estimated 1.3%, its number 6 country after Russia, Ukraine, Kazakhstan, Uzbekistan and Germany.

Question 10

Is Общее Дело's audience international?

Accepted Answer

Yes. Its biggest country, Russia, has an estimated 32.2% of viewers; the other 67.8% watch from elsewhere, led by Ukraine and Kazakhstan.

Question 11

How much of Общее Дело's audience is in high-paying countries?

Accepted Answer

At least 3.8% of viewers watch from Germany, the United States and the United Kingdom, where advertisers pay the most per view. A bigger share there usually means a higher RPM.

Question 12

What is Общее Дело's RPM?

Accepted Answer

An estimated $0.82 per 1,000 long-form views, most likely between $0.33 and $3.14. Shorts earn differently and aren't included.

Question 13

Is Общее Дело's RPM high or low?

Accepted Answer

Low. At an estimated $0.82 per 1,000 long-form views, Общее Дело's RPM is low on Nexlev's scale: under $3 is low, $3 to $8 is medium and $8 or more is high.

Question 14

How accurate are these numbers?

Accepted Answer

They're estimates from Nexlev's audience model, based on Общее Дело's public channel information. Only Общее Дело's team can see the real figures in YouTube Studio.

Who watches Общее Дело?

Age and Gender

Top Geographies

RPM

Общее Дело audience FAQ