Which country watches Pearson the most?

India, with an estimated 30.7% of Pearson's viewers.

What age group watches Pearson the most?

Viewers aged 25–44, an estimated 56.1% of the audience.

What is Pearson's RPM?

An estimated $2.44 per 1,000 long-form views, most likely between $0.62 and $8.00. Shorts earn differently and aren't included.

How accurate are these numbers?

They're estimates from Nexlev's audience model, based on Pearson's public channel information. Only Pearson's team can see the real figures in YouTube Studio.

PearsonMonetized

@Pearson

1.5M subscribers
2.4K videos
140.7M views
United States
Joined Nov 28, 2008

Learning ideas, expert insights, and inspiring stories from across the world of education and work—welcome to the Pearson YouTube channel.    Here, we believe in a fundamental truth: that humans are born to learn. It's as essential to life as eating, sleeping, and exercise. That belief drives everything we do. From leading the world in assessment, to shaping the next generation of education, early careers, and enterprise skills. We're here to help people realize the life they imagine through learning.

Pearson
education
learning
teaching

Who watches Pearson?

Estimated gender, age, top countries and RPM for Pearson, from Nexlev's audience model.

Who watches Pearson? Estimated audience: 58.2% men, 56.1% aged 25–44 and 30.7% in India. Estimated long-form RPM: $2.44.

Age and Gender

Est. viewership

13-17 years

3.8%

18-24 years

15.1%

25-34 years

31.5%

35-44 years

24.6%

45-54 years

12.5%

55-64 years

7.4%

65+ years

5.1%

Top Geographies

Est. viewership

India

30.7%

United States

14.2%

United Kingdom

2.8%

Pakistan

1.8%

Philippines

RPM

Revenue / 1K views

Estimates from Nexlev's audience model, not YouTube Studio data.

Channel Analysis

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Pearson audience FAQ

Who watches Pearson?

Nexlev estimates that Pearson's audience is a mix of men (58.2%) and women (41.8%). The biggest age groups are 25–34 (31.5%) and 35–44 (24.6%), and 30.7% of viewers watch from India.

Is Pearson's audience mostly male or female?

It's mixed. An estimated 58.2% of viewers are men and 41.8% are women.

How old are Pearson's viewers?

The largest group is 25–34 at 31.5%, followed by 35–44 at 24.6%. Viewers aged 13–17 make up an estimated 3.8%.

Where are Pearson's viewers from?

India (30.7%), the United States (14.2%), the United Kingdom (2.8%), Pakistan (1.8%), the Philippines (1.3%), Canada (1.3%), Indonesia (1.0%), Brazil (0.7%), Bangladesh (0.7%) and South Africa (0.6%). The other 44.9% watch from other countries.

Predicting Pearson's audience

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Pearson is #10,429 in the United States by subscribers, among the top YouTube channels Nexlev tracks.

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