Question 1

Who watches Play Soms?

Accepted Answer

Nexlev estimates that Play Soms's audience is a mix of men (58.1%) and women (41.9%). The biggest age groups are 25–34 (32.4%) and 35–44 (26.1%), and 44.3% of viewers watch from India.

Question 2

Is Play Soms's audience mostly male or female?

Accepted Answer

It's mixed. An estimated 58.1% of viewers are men and 41.9% are women.

Question 3

How old are Play Soms's viewers?

Accepted Answer

The largest group is 25–34 at 32.4%, followed by 35–44 at 26.1%. Viewers aged 13–17 make up an estimated 2.9%.

Question 4

Where are Play Soms's viewers from?

Accepted Answer

India (44.3%), the United States (7.6%), Pakistan (1.8%), Indonesia (1.8%), the United Kingdom (1.4%), Brazil (1.2%), the Philippines (1.1%), Bangladesh (0.8%), Canada (0.7%) and Germany (0.5%). The other 38.9% watch from other countries.

Question 5

Which country watches Play Soms the most?

Accepted Answer

India, with an estimated 44.3% of Play Soms's viewers.

Question 6

What age group watches Play Soms the most?

Accepted Answer

Viewers aged 25–44, an estimated 58.5% of the audience.

Question 7

Is Play Soms's audience young or old?

Accepted Answer

Mostly adults aged 25–44. An estimated 13.6% are under 25, 58.5% are 25–44 and 27.8% are 45 or older.

Question 8

How many of Play Soms's viewers are under 18?

Accepted Answer

An estimated 2.9% of Play Soms's viewers are aged 13–17, so about 97.1% are adults. YouTube doesn't count viewers under 13.

Question 9

What percentage of Play Soms's viewers are from the United States?

Accepted Answer

An estimated 7.6%, its number 2 country after India.

Question 10

Is Play Soms's audience international?

Accepted Answer

Yes. Its biggest country, India, has an estimated 44.3% of viewers; the other 55.7% watch from elsewhere, led by the United States and Pakistan.

Question 11

How much of Play Soms's audience is in high-paying countries?

Accepted Answer

At least 10.2% of viewers watch from the United States, the United Kingdom, Canada and Germany, where advertisers pay the most per view. A bigger share there usually means a higher RPM.

Question 12

What is Play Soms's RPM?

Accepted Answer

An estimated $1.50 per 1,000 long-form views, most likely between $0.32 and $7.87. Shorts earn differently and aren't included.

Question 13

Is Play Soms's RPM high or low?

Accepted Answer

Low. At an estimated $1.50 per 1,000 long-form views, Play Soms's RPM is low on Nexlev's scale: under $3 is low, $3 to $8 is medium and $8 or more is high.

Question 14

How accurate are these numbers?

Accepted Answer

They're estimates from Nexlev's audience model, based on Play Soms's public channel information. Only Play Soms's team can see the real figures in YouTube Studio.

Who watches Play Soms?

Age and Gender

Top Geographies

RPM

Play Soms audience FAQ