Question 1

Who watches Rainbow Egg?

Accepted Answer

Nexlev estimates that Rainbow Egg's audience is a mix of men (42.5%) and women (57.5%). The biggest age groups are 25–34 (41.2%) and 35–44 (29.2%), and 15.8% of viewers watch from the United States.

Question 2

Is Rainbow Egg's audience mostly male or female?

Accepted Answer

It's mixed. An estimated 57.5% of viewers are women and 42.5% are men.

Question 3

How old are Rainbow Egg's viewers?

Accepted Answer

The largest group is 25–34 at 41.2%, followed by 35–44 at 29.2%. Viewers aged 13–17 make up an estimated 4.9%.

Question 4

Where are Rainbow Egg's viewers from?

Accepted Answer

The United States (15.8%), India (9.4%), Brazil (6.1%), Indonesia (4.1%), the Philippines (2.5%), Vietnam (2.0%), the United Kingdom (1.9%), Bangladesh (1.1%), Mexico (1.1%) and Canada (0.9%). The other 55.1% watch from other countries.

Question 5

Which country watches Rainbow Egg the most?

Accepted Answer

The United States, with an estimated 15.8% of Rainbow Egg's viewers.

Question 6

What age group watches Rainbow Egg the most?

Accepted Answer

Viewers aged 25–44, an estimated 70.4% of the audience.

Question 7

Is Rainbow Egg's audience young or old?

Accepted Answer

Mostly adults aged 25–44. An estimated 14.1% are under 25, 70.4% are 25–44 and 15.5% are 45 or older.

Question 8

How many of Rainbow Egg's viewers are under 18?

Accepted Answer

An estimated 4.9% of Rainbow Egg's viewers are aged 13–17, so about 95.1% are adults. YouTube doesn't count viewers under 13.

Question 9

What percentage of Rainbow Egg's viewers are from the United States?

Accepted Answer

An estimated 15.8%, its biggest country.

Question 10

Is Rainbow Egg's audience international?

Accepted Answer

Yes. Its biggest country, the United States, has an estimated 15.8% of viewers; the other 84.2% watch from elsewhere, led by India and Brazil.

Question 11

How much of Rainbow Egg's audience is in high-paying countries?

Accepted Answer

At least 18.6% of viewers watch from the United States, the United Kingdom and Canada, where advertisers pay the most per view. A bigger share there usually means a higher RPM.

Question 12

What is Rainbow Egg's RPM?

Accepted Answer

An estimated $1.66 per 1,000 long-form views, most likely between $0.59 and $7.17. Shorts earn differently and aren't included.

Question 13

Is Rainbow Egg's RPM high or low?

Accepted Answer

Low. At an estimated $1.66 per 1,000 long-form views, Rainbow Egg's RPM is low on Nexlev's scale: under $3 is low, $3 to $8 is medium and $8 or more is high.

Question 14

How accurate are these numbers?

Accepted Answer

They're estimates from Nexlev's audience model, based on Rainbow Egg's public channel information. Only Rainbow Egg's team can see the real figures in YouTube Studio.

Who watches Rainbow Egg?

Age and Gender

Top Geographies

RPM

Rainbow Egg audience FAQ