Which country watches Roblox the most?

The United States, with an estimated 27.4% of Roblox's viewers.

What age group watches Roblox the most?

Viewers aged 25–44, an estimated 63.3% of the audience.

What is Roblox's RPM?

An estimated $1.67 per 1,000 long-form views, most likely between $0.73 and $6.07. Shorts earn differently and aren't included.

How accurate are these numbers?

They're estimates from Nexlev's audience model, based on Roblox's public channel information. Only Roblox's team can see the real figures in YouTube Studio.

RobloxMonetized

@Roblox

7.6M subscribers
1.4K videos
454.9M views
United States
Joined Sep 23, 2006

Every day, millions of people come to Roblox to create, play, and connect with each other in experiences built by our global community of creators. For more information, please visit https://corp.roblox.com/.

Roblox
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Who watches Roblox?

Estimated gender, age, top countries and RPM for Roblox, from Nexlev's audience model.

Who watches Roblox? Estimated audience: 60.0% men, 63.3% aged 25–44 and 27.4% in the United States. Estimated long-form RPM: $1.67.

Age and Gender

Est. viewership

13-17 years

9.2%

18-24 years

10.8%

25-34 years

36.7%

35-44 years

26.6%

45-54 years

10.5%

55-64 years

3.5%

65+ years

2.7%

Top Geographies

Est. viewership

United States

27.4%

Philippines

India

4.2%

United Kingdom

3.2%

Indonesia

RPM

Revenue / 1K views

Estimates from Nexlev's audience model, not YouTube Studio data.

Channel Analysis

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Roblox audience FAQ

Who watches Roblox?

Nexlev estimates that Roblox's audience is mostly men (60.0%). The biggest age groups are 25–34 (36.7%) and 35–44 (26.6%), and 27.4% of viewers watch from the United States.

Is Roblox's audience mostly male or female?

Mostly male. An estimated 60.0% of viewers are men and 40.0% are women.

How old are Roblox's viewers?

The largest group is 25–34 at 36.7%, followed by 35–44 at 26.6%. Viewers aged 13–17 make up an estimated 9.2%.

Where are Roblox's viewers from?

The United States (27.4%), the Philippines (5.0%), India (4.2%), the United Kingdom (3.2%), Indonesia (2.8%), Brazil (1.5%), Canada (1.4%), Germany (0.8%), Mexico (0.5%) and Vietnam (0.4%). The other 52.7% watch from other countries.

Predicting Roblox's audience

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