Question 1

Who watches Sailing Uma?

Accepted Answer

Nexlev estimates that Sailing Uma's audience is mostly men (83.6%). The biggest age groups are 65+ (22.3%) and 55–64 (20.4%), and 40.3% of viewers watch from the United States.

Question 2

Is Sailing Uma's audience mostly male or female?

Accepted Answer

Mostly male. An estimated 83.6% of viewers are men and 16.4% are women.

Question 3

How old are Sailing Uma's viewers?

Accepted Answer

The largest group is 65+ at 22.3%, followed by 55–64 at 20.4%. Viewers aged 13–17 make up an estimated 2.3%.

Question 4

Where are Sailing Uma's viewers from?

Accepted Answer

The United States (40.3%), the United Kingdom (5.4%), Canada (4.3%), India (3.2%), Australia (1.7%), the Philippines (0.9%), Germany (0.8%), Indonesia (0.4%), Brazil (0.4%) and South Africa (0.3%). The other 42.3% watch from other countries.

Question 5

Which country watches Sailing Uma the most?

Accepted Answer

The United States, with an estimated 40.3% of Sailing Uma's viewers.

Question 6

What age group watches Sailing Uma the most?

Accepted Answer

Viewers aged 55+, an estimated 42.7% of the audience.

Question 7

Is Sailing Uma's audience young or old?

Accepted Answer

Mostly viewers aged 45 and over. An estimated 6.9% are under 25, 32.8% are 25–44 and 60.4% are 45 or older.

Question 8

How many of Sailing Uma's viewers are under 18?

Accepted Answer

An estimated 2.3% of Sailing Uma's viewers are aged 13–17, so about 97.7% are adults. YouTube doesn't count viewers under 13.

Question 9

What percentage of Sailing Uma's viewers are from the United States?

Accepted Answer

An estimated 40.3%, its biggest country.

Question 10

Is Sailing Uma's audience international?

Accepted Answer

Yes. Its biggest country, the United States, has an estimated 40.3% of viewers; the other 59.7% watch from elsewhere, led by the United Kingdom and Canada.

Question 11

How much of Sailing Uma's audience is in high-paying countries?

Accepted Answer

At least 52.5% of viewers watch from the United States, the United Kingdom, Canada, Australia and Germany, where advertisers pay the most per view. A bigger share there usually means a higher RPM.

Question 12

What is Sailing Uma's RPM?

Accepted Answer

An estimated $7.16 per 1,000 long-form views, most likely between $2.33 and $12.65. Shorts earn differently and aren't included.

Question 13

Is Sailing Uma's RPM high or low?

Accepted Answer

Medium. At an estimated $7.16 per 1,000 long-form views, Sailing Uma's RPM is medium on Nexlev's scale: under $3 is low, $3 to $8 is medium and $8 or more is high.

Question 14

How accurate are these numbers?

Accepted Answer

They're estimates from Nexlev's audience model, based on Sailing Uma's public channel information. Only Sailing Uma's team can see the real figures in YouTube Studio.

Who watches Sailing Uma?

Age and Gender

Top Geographies

RPM

Sailing Uma audience FAQ