Question 1

Who watches SBT RS?

Accepted Answer

Nexlev estimates that SBT RS's audience is mostly men (71.2%). The biggest age groups are 35–44 (22.1%) and 25–34 (19.6%), and 80.3% of viewers watch from Brazil.

Question 2

Is SBT RS's audience mostly male or female?

Accepted Answer

Mostly male. An estimated 71.2% of viewers are men and 28.8% are women.

Question 3

How old are SBT RS's viewers?

Accepted Answer

The largest group is 35–44 at 22.1%, followed by 25–34 at 19.6%. Viewers aged 13–17 make up an estimated 7.4%.

Question 4

Where are SBT RS's viewers from?

Accepted Answer

Brazil (80.3%), the United States (1.0%), Mexico (0.3%), France (0.3%), India (0.3%), Indonesia (0.2%), Germany (0.2%), Italy (0.2%), Spain (0.2%) and Argentina (0.2%). The other 16.8% watch from other countries.

Question 5

Which country watches SBT RS the most?

Accepted Answer

Brazil, with an estimated 80.3% of SBT RS's viewers.

Question 6

What age group watches SBT RS the most?

Accepted Answer

Viewers aged 25–44, an estimated 41.7% of the audience.

Question 7

Is SBT RS's audience young or old?

Accepted Answer

It leans toward viewers aged 45 and over. An estimated 14.9% are under 25, 41.7% are 25–44 and 43.5% are 45 or older.

Question 8

How many of SBT RS's viewers are under 18?

Accepted Answer

An estimated 7.4% of SBT RS's viewers are aged 13–17, so about 92.6% are adults. YouTube doesn't count viewers under 13.

Question 9

What percentage of SBT RS's viewers are from the United States?

Accepted Answer

An estimated 1.0%, its number 2 country after Brazil.

Question 10

Is SBT RS's audience international?

Accepted Answer

Mostly not. An estimated 80.3% of viewers watch from Brazil, and 19.7% from other countries, led by the United States and Mexico.

Question 11

How much of SBT RS's audience is in high-paying countries?

Accepted Answer

At least 1.2% of viewers watch from the United States and Germany, where advertisers pay the most per view. A bigger share there usually means a higher RPM.

Question 12

What is SBT RS's RPM?

Accepted Answer

An estimated $1.22 per 1,000 long-form views, most likely between $0.49 and $6.39. Shorts earn differently and aren't included.

Question 13

Is SBT RS's RPM high or low?

Accepted Answer

Low. At an estimated $1.22 per 1,000 long-form views, SBT RS's RPM is low on Nexlev's scale: under $3 is low, $3 to $8 is medium and $8 or more is high.

Question 14

How accurate are these numbers?

Accepted Answer

They're estimates from Nexlev's audience model, based on SBT RS's public channel information. Only SBT RS's team can see the real figures in YouTube Studio.

Who watches SBT RS?

Age and Gender

Top Geographies

RPM

SBT RS audience FAQ