Question 1

Who watches S?

Accepted Answer

Nexlev estimates that S's audience is a mix of men (53.6%) and women (46.4%). The biggest age groups are 25–34 (38.0%) and 35–44 (22.6%), and 6.9% of viewers watch from Egypt.

Question 2

Is S's audience mostly male or female?

Accepted Answer

It's mixed. An estimated 53.6% of viewers are men and 46.4% are women.

Question 3

How old are S's viewers?

Accepted Answer

The largest group is 25–34 at 38.0%, followed by 35–44 at 22.6%. Viewers aged 13–17 make up an estimated 5.1%.

Question 4

Where are S's viewers from?

Accepted Answer

Egypt (6.9%), the United States (5.8%), Iraq (5.6%), Algeria (4.4%), India (4.2%), Saudi Arabia (4.0%), Morocco (3.0%), Germany (2.0%), Iran (1.9%) and Brazil (1.5%). The other 60.7% watch from other countries.

Question 5

Which country watches S the most?

Accepted Answer

Egypt, with an estimated 6.9% of S's viewers.

Question 6

What age group watches S the most?

Accepted Answer

Viewers aged 25–44, an estimated 60.6% of the audience.

Question 7

Is S's audience young or old?

Accepted Answer

Mostly adults aged 25–44. An estimated 21.1% are under 25, 60.6% are 25–44 and 18.3% are 45 or older.

Question 8

How many of S's viewers are under 18?

Accepted Answer

An estimated 5.1% of S's viewers are aged 13–17, so about 94.9% are adults. YouTube doesn't count viewers under 13.

Question 9

What percentage of S's viewers are from the United States?

Accepted Answer

An estimated 5.8%, its number 2 country after Egypt.

Question 10

Is S's audience international?

Accepted Answer

Yes. Its biggest country, Egypt, has an estimated 6.9% of viewers; the other 93.1% watch from elsewhere, led by the United States and Iraq.

Question 11

How much of S's audience is in high-paying countries?

Accepted Answer

At least 7.8% of viewers watch from the United States and Germany, where advertisers pay the most per view. A bigger share there usually means a higher RPM.

Question 12

What is S's RPM?

Accepted Answer

An estimated $1.12 per 1,000 long-form views, most likely between $0.38 and $6.06. Shorts earn differently and aren't included.

Question 13

Is S's RPM high or low?

Accepted Answer

Low. At an estimated $1.12 per 1,000 long-form views, S's RPM is low on Nexlev's scale: under $3 is low, $3 to $8 is medium and $8 or more is high.

Question 14

How accurate are these numbers?

Accepted Answer

They're estimates from Nexlev's audience model, based on S's public channel information. Only S's team can see the real figures in YouTube Studio.

Who watches S?

Age and Gender

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RPM

S audience FAQ

Who watches S?

Is S's audience mostly male or female?

How old are S's viewers?

Where are S's viewers from?

Predicting S's audience

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Age and Gender

Top Geographies

RPM

S audience FAQ

Who watches S?

Is S's audience mostly male or female?

How old are S's viewers?

Where are S's viewers from?

Which country watches S the most?

What age group watches S the most?

Is S's audience young or old?

How many of S's viewers are under 18?

What percentage of S's viewers are from the United States?

Is S's audience international?

How much of S's audience is in high-paying countries?

What is S's RPM?

Is S's RPM high or low?

How accurate are these numbers?