Question 1

Who watches SMLx0?

Accepted Answer

Nexlev estimates that SMLx0's audience is mostly women (72.3%). The biggest age groups are 25–34 (31.6%) and 35–44 (26.7%), and 27.9% of viewers watch from the United States.

Question 2

Is SMLx0's audience mostly male or female?

Accepted Answer

Mostly female. An estimated 72.3% of viewers are women and 27.7% are men.

Question 3

How old are SMLx0's viewers?

Accepted Answer

The largest group is 25–34 at 31.6%, followed by 35–44 at 26.7%. Viewers aged 13–17 make up an estimated 5.6%.

Question 4

Where are SMLx0's viewers from?

Accepted Answer

The United States (27.9%), India (6.4%), Brazil (3.7%), the United Kingdom (3.7%), Germany (1.6%), Canada (1.4%), the Philippines (1.4%), Mexico (1.0%), Indonesia (0.9%) and Australia (0.5%). The other 51.6% watch from other countries.

Question 5

Which country watches SMLx0 the most?

Accepted Answer

The United States, with an estimated 27.9% of SMLx0's viewers.

Question 6

What age group watches SMLx0 the most?

Accepted Answer

Viewers aged 25–44, an estimated 58.3% of the audience.

Question 7

Is SMLx0's audience young or old?

Accepted Answer

Mostly adults aged 25–44. An estimated 19.4% are under 25, 58.3% are 25–44 and 22.3% are 45 or older.

Question 8

How many of SMLx0's viewers are under 18?

Accepted Answer

An estimated 5.6% of SMLx0's viewers are aged 13–17, so about 94.4% are adults. YouTube doesn't count viewers under 13.

Question 9

What percentage of SMLx0's viewers are from the United States?

Accepted Answer

An estimated 27.9%, its biggest country.

Question 10

Is SMLx0's audience international?

Accepted Answer

Yes. Its biggest country, the United States, has an estimated 27.9% of viewers; the other 72.1% watch from elsewhere, led by India and Brazil.

Question 11

How much of SMLx0's audience is in high-paying countries?

Accepted Answer

At least 35.1% of viewers watch from the United States, the United Kingdom, Germany, Canada and Australia, where advertisers pay the most per view. A bigger share there usually means a higher RPM.

Question 12

What is SMLx0's RPM?

Accepted Answer

An estimated $2.28 per 1,000 long-form views, most likely between $0.66 and $7.18. Shorts earn differently and aren't included.

Question 13

Is SMLx0's RPM high or low?

Accepted Answer

Low. At an estimated $2.28 per 1,000 long-form views, SMLx0's RPM is low on Nexlev's scale: under $3 is low, $3 to $8 is medium and $8 or more is high.

Question 14

How accurate are these numbers?

Accepted Answer

They're estimates from Nexlev's audience model, based on SMLx0's public channel information. Only SMLx0's team can see the real figures in YouTube Studio.

Who watches SMLx0?

Age and Gender

Top Geographies

RPM

SMLx0 audience FAQ