Question 1

Who watches Sofi Levo?

Accepted Answer

Nexlev estimates that Sofi Levo's audience is a mix of men (48.4%) and women (51.6%). The biggest age groups are 65+ (24.2%) and 25–34 (17.4%), and 18.6% of viewers watch from Mexico.

Question 2

Is Sofi Levo's audience mostly male or female?

Accepted Answer

It's mixed. An estimated 51.6% of viewers are women and 48.4% are men.

Question 3

How old are Sofi Levo's viewers?

Accepted Answer

The largest group is 65+ at 24.2%, followed by 25–34 at 17.4%. Viewers aged 13–17 make up an estimated 2.4%.

Question 4

Where are Sofi Levo's viewers from?

Accepted Answer

Mexico (18.6%), Argentina (12.0%), Spain (8.6%), the United States (7.1%), Colombia (6.4%), Peru (2.1%), Chile (1.8%), Venezuela (1.7%), Brazil (1.1%) and India (0.9%). The other 39.9% watch from other countries.

Question 5

Which country watches Sofi Levo the most?

Accepted Answer

Mexico, with an estimated 18.6% of Sofi Levo's viewers.

Question 6

What age group watches Sofi Levo the most?

Accepted Answer

Viewers aged 65+, an estimated 24.2% of the audience.

Question 7

Is Sofi Levo's audience young or old?

Accepted Answer

Mostly viewers aged 45 and over. An estimated 7.2% are under 25, 34.6% are 25–44 and 58.3% are 45 or older.

Question 8

How many of Sofi Levo's viewers are under 18?

Accepted Answer

An estimated 2.4% of Sofi Levo's viewers are aged 13–17, so about 97.6% are adults. YouTube doesn't count viewers under 13.

Question 9

What percentage of Sofi Levo's viewers are from the United States?

Accepted Answer

An estimated 7.1%, its number 4 country after Mexico, Argentina and Spain.

Question 10

Is Sofi Levo's audience international?

Accepted Answer

Yes. Its biggest country, Mexico, has an estimated 18.6% of viewers; the other 81.4% watch from elsewhere, led by Argentina and Spain.

Question 11

How much of Sofi Levo's audience is in high-paying countries?

Accepted Answer

At least 7.1% of viewers watch from the United States, where advertisers pay the most per view. A bigger share there usually means a higher RPM.

Question 12

What is Sofi Levo's RPM?

Accepted Answer

An estimated $1.52 per 1,000 long-form views, most likely between $0.53 and $5.52. Shorts earn differently and aren't included.

Question 13

Is Sofi Levo's RPM high or low?

Accepted Answer

Low. At an estimated $1.52 per 1,000 long-form views, Sofi Levo's RPM is low on Nexlev's scale: under $3 is low, $3 to $8 is medium and $8 or more is high.

Question 14

How accurate are these numbers?

Accepted Answer

They're estimates from Nexlev's audience model, based on Sofi Levo's public channel information. Only Sofi Levo's team can see the real figures in YouTube Studio.

Who watches Sofi Levo?

Age and Gender

Top Geographies

RPM

Sofi Levo audience FAQ