Question 1

Who watches 𝐓𝐫𝐮𝐬𝐭 𝐖𝐚𝐥𝐥𝐞𝐭?

Accepted Answer

Nexlev estimates that 𝐓𝐫𝐮𝐬𝐭 𝐖𝐚𝐥𝐥𝐞𝐭's audience is mostly men (64.6%). The biggest age groups are 25–34 (35.6%) and 35–44 (24.0%), and 17.0% of viewers watch from the United States.

Question 2

Is 𝐓𝐫𝐮𝐬𝐭 𝐖𝐚𝐥𝐥𝐞𝐭's audience mostly male or female?

Accepted Answer

Mostly male. An estimated 64.6% of viewers are men and 35.4% are women.

Question 3

How old are 𝐓𝐫𝐮𝐬𝐭 𝐖𝐚𝐥𝐥𝐞𝐭's viewers?

Accepted Answer

The largest group is 25–34 at 35.6%, followed by 35–44 at 24.0%. Viewers aged 13–17 make up an estimated 3.6%.

Question 4

Where are 𝐓𝐫𝐮𝐬𝐭 𝐖𝐚𝐥𝐥𝐞𝐭's viewers from?

Accepted Answer

The United States (17.0%), India (6.4%), the Philippines (3.1%), the United Kingdom (2.7%), Indonesia (2.5%), Germany (2.1%), Pakistan (1.8%), Canada (1.7%), Bangladesh (1.6%) and Brazil (1.4%). The other 59.8% watch from other countries.

Question 5

Which country watches 𝐓𝐫𝐮𝐬𝐭 𝐖𝐚𝐥𝐥𝐞𝐭 the most?

Accepted Answer

The United States, with an estimated 17.0% of 𝐓𝐫𝐮𝐬𝐭 𝐖𝐚𝐥𝐥𝐞𝐭's viewers.

Question 6

What age group watches 𝐓𝐫𝐮𝐬𝐭 𝐖𝐚𝐥𝐥𝐞𝐭 the most?

Accepted Answer

Viewers aged 25–44, an estimated 59.6% of the audience.

Question 7

Is 𝐓𝐫𝐮𝐬𝐭 𝐖𝐚𝐥𝐥𝐞𝐭's audience young or old?

Accepted Answer

Mostly adults aged 25–44. An estimated 13.9% are under 25, 59.6% are 25–44 and 26.5% are 45 or older.

Question 8

How many of 𝐓𝐫𝐮𝐬𝐭 𝐖𝐚𝐥𝐥𝐞𝐭's viewers are under 18?

Accepted Answer

An estimated 3.6% of 𝐓𝐫𝐮𝐬𝐭 𝐖𝐚𝐥𝐥𝐞𝐭's viewers are aged 13–17, so about 96.4% are adults. YouTube doesn't count viewers under 13.

Question 9

What percentage of 𝐓𝐫𝐮𝐬𝐭 𝐖𝐚𝐥𝐥𝐞𝐭's viewers are from the United States?

Accepted Answer

An estimated 17.0%, its biggest country.

Question 10

Is 𝐓𝐫𝐮𝐬𝐭 𝐖𝐚𝐥𝐥𝐞𝐭's audience international?

Accepted Answer

Yes. Its biggest country, the United States, has an estimated 17.0% of viewers; the other 83.0% watch from elsewhere, led by India and the Philippines.

Question 11

How much of 𝐓𝐫𝐮𝐬𝐭 𝐖𝐚𝐥𝐥𝐞𝐭's audience is in high-paying countries?

Accepted Answer

At least 23.5% of viewers watch from the United States, the United Kingdom, Germany and Canada, where advertisers pay the most per view. A bigger share there usually means a higher RPM.

Question 12

What is 𝐓𝐫𝐮𝐬𝐭 𝐖𝐚𝐥𝐥𝐞𝐭's RPM?

Accepted Answer

An estimated $2.24 per 1,000 long-form views, most likely between $0.27 and $10.37. Shorts earn differently and aren't included.

Question 13

Is 𝐓𝐫𝐮𝐬𝐭 𝐖𝐚𝐥𝐥𝐞𝐭's RPM high or low?

Accepted Answer

Low. At an estimated $2.24 per 1,000 long-form views, 𝐓𝐫𝐮𝐬𝐭 𝐖𝐚𝐥𝐥𝐞𝐭's RPM is low on Nexlev's scale: under $3 is low, $3 to $8 is medium and $8 or more is high.

Question 14

How accurate are these numbers?

Accepted Answer

They're estimates from Nexlev's audience model, based on 𝐓𝐫𝐮𝐬𝐭 𝐖𝐚𝐥𝐥𝐞𝐭's public channel information. Only 𝐓𝐫𝐮𝐬𝐭 𝐖𝐚𝐥𝐥𝐞𝐭's team can see the real figures in YouTube Studio.

Who watches 𝐓𝐫𝐮𝐬𝐭 𝐖𝐚𝐥𝐥𝐞𝐭?

Age and Gender

Top Geographies

RPM

𝐓𝐫𝐮𝐬𝐭 𝐖𝐚𝐥𝐥𝐞𝐭 audience FAQ