Question 1

Who watches The Grumps?

Accepted Answer

Nexlev estimates that The Grumps's audience is mostly men (77.4%). The biggest age groups are 25–34 (32.6%) and 35–44 (25.2%), and 46.6% of viewers watch from the United States.

Question 2

Is The Grumps's audience mostly male or female?

Accepted Answer

Mostly male. An estimated 77.4% of viewers are men and 22.6% are women.

Question 3

How old are The Grumps's viewers?

Accepted Answer

The largest group is 25–34 at 32.6%, followed by 35–44 at 25.2%. Viewers aged 13–17 make up an estimated 8.0%.

Question 4

Where are The Grumps's viewers from?

Accepted Answer

The United States (46.6%), the United Kingdom (7.1%), Canada (3.7%), India (2.8%), the Philippines (1.7%), Australia (1.4%), Germany (1.0%), Indonesia (0.3%), South Africa (0.2%) and Brazil (0.1%). The other 35.1% watch from other countries.

Question 5

Which country watches The Grumps the most?

Accepted Answer

The United States, with an estimated 46.6% of The Grumps's viewers.

Question 6

What age group watches The Grumps the most?

Accepted Answer

Viewers aged 25–44, an estimated 57.8% of the audience.

Question 7

Is The Grumps's audience young or old?

Accepted Answer

Mostly adults aged 25–44. An estimated 23.4% are under 25, 57.8% are 25–44 and 18.8% are 45 or older.

Question 8

How many of The Grumps's viewers are under 18?

Accepted Answer

An estimated 8.0% of The Grumps's viewers are aged 13–17, so about 92.0% are adults. YouTube doesn't count viewers under 13.

Question 9

What percentage of The Grumps's viewers are from the United States?

Accepted Answer

An estimated 46.6%, its biggest country.

Question 10

Is The Grumps's audience international?

Accepted Answer

Yes. Its biggest country, the United States, has an estimated 46.6% of viewers; the other 53.4% watch from elsewhere, led by the United Kingdom and Canada.

Question 11

How much of The Grumps's audience is in high-paying countries?

Accepted Answer

At least 59.8% of viewers watch from the United States, the United Kingdom, Canada, Australia and Germany, where advertisers pay the most per view. A bigger share there usually means a higher RPM.

Question 12

What is The Grumps's RPM?

Accepted Answer

An estimated $6.05 per 1,000 long-form views, most likely between $2.40 and $10.18. Shorts earn differently and aren't included.

Question 13

Is The Grumps's RPM high or low?

Accepted Answer

Medium. At an estimated $6.05 per 1,000 long-form views, The Grumps's RPM is medium on Nexlev's scale: under $3 is low, $3 to $8 is medium and $8 or more is high.

Question 14

How accurate are these numbers?

Accepted Answer

They're estimates from Nexlev's audience model, based on The Grumps's public channel information. Only The Grumps's team can see the real figures in YouTube Studio.

Who watches The Grumps?

Age and Gender

Top Geographies

RPM

The Grumps audience FAQ