Question 1

Who watches The Nation?

Accepted Answer

Nexlev estimates that The Nation's audience is mostly men (82.0%). The biggest age groups are 25–34 (35.8%) and 35–44 (21.3%), and 82.7% of viewers watch from India.

Question 2

Is The Nation's audience mostly male or female?

Accepted Answer

Mostly male. An estimated 82.0% of viewers are men and 18.0% are women.

Question 3

How old are The Nation's viewers?

Accepted Answer

The largest group is 25–34 at 35.8%, followed by 35–44 at 21.3%. Viewers aged 13–17 make up an estimated 2.3%.

Question 4

Where are The Nation's viewers from?

Accepted Answer

India (82.7%), the United States (1.7%), Pakistan (1.1%), Bangladesh (0.3%), the United Kingdom (0.3%), Nepal (0.3%), Canada (0.2%), Australia (0.1%), Indonesia (0.1%) and Germany (0.1%). The other 13.1% watch from other countries.

Question 5

Which country watches The Nation the most?

Accepted Answer

India, with an estimated 82.7% of The Nation's viewers.

Question 6

What age group watches The Nation the most?

Accepted Answer

Viewers aged 25–44, an estimated 57.1% of the audience.

Question 7

Is The Nation's audience young or old?

Accepted Answer

Mostly adults aged 25–44. An estimated 19.9% are under 25, 57.1% are 25–44 and 23.0% are 45 or older.

Question 8

How many of The Nation's viewers are under 18?

Accepted Answer

An estimated 2.3% of The Nation's viewers are aged 13–17, so about 97.7% are adults. YouTube doesn't count viewers under 13.

Question 9

What percentage of The Nation's viewers are from the United States?

Accepted Answer

An estimated 1.7%, its number 2 country after India.

Question 10

Is The Nation's audience international?

Accepted Answer

Mostly not. An estimated 82.7% of viewers watch from India, and 17.3% from other countries, led by the United States and Pakistan.

Question 11

How much of The Nation's audience is in high-paying countries?

Accepted Answer

At least 2.4% of viewers watch from the United States, the United Kingdom, Canada, Australia and Germany, where advertisers pay the most per view. A bigger share there usually means a higher RPM.

Question 12

What is The Nation's RPM?

Accepted Answer

An estimated $0.34 per 1,000 long-form views, most likely between $0.13 and $6.47. Shorts earn differently and aren't included.

Question 13

Is The Nation's RPM high or low?

Accepted Answer

Low. At an estimated $0.34 per 1,000 long-form views, The Nation's RPM is low on Nexlev's scale: under $3 is low, $3 to $8 is medium and $8 or more is high.

Question 14

How accurate are these numbers?

Accepted Answer

They're estimates from Nexlev's audience model, based on The Nation's public channel information. Only The Nation's team can see the real figures in YouTube Studio.

Who watches The Nation?

Age and Gender

Top Geographies

RPM

The Nation audience FAQ