The Rich Dad Company is a financial education company built upon the principles first presented by Robert Kiyosaki in the book Rich Dad Poor Dad, published in 1997 and a book that, today, ranks as an international bestseller and the #1 Personal Finance book of all time. With perspectives on money and investing that often contradict conventional wisdom, the Rich Dad messages have challenged and changed the way millions of people around the world think about money. As passionate advocates of financial literacy, The Rich Dad Company offers books, games, courses, newsletters, coaching and programs… all created to guide those who want to get smarter with their money and how it impacts our fast-paced and ever-changing world.