Which country watches Tools In Action the most?

The United States, with an estimated 36.4% of Tools In Action's viewers.

What age group watches Tools In Action the most?

Viewers aged 25–44, an estimated 46.8% of the audience.

What is Tools In Action's RPM?

An estimated $4.21 per 1,000 long-form views, most likely between $1.87 and $8.04. Shorts earn differently and aren't included.

How accurate are these numbers?

They're estimates from Nexlev's audience model, based on Tools In Action's public channel information. Only Tools In Action's team can see the real figures in YouTube Studio.

Tools In ActionMonetized

@Toolsinaction

419K subscribers
2.6K videos
395.1M views
United States
Joined Jul 20, 2008

Tools in Action is an online digital Magazine geared towards power tools and other cool gadgets. It's all about a couple of guys who like to have fun and not take life to serious. If you're looking for fun reviews of cool stuff, you've come to the right place. All of our videos are 100% our opinion and have no outside influence. We are sponsored by various brands and make it clear when a brand we are showing off sponsors us. We DO NOT accept paid reviews. We seek out most of the products that you see here. You can read more about our FTC disclosure via our privacy policy here - https://toolsinaction.com/about-us/privacy-policy/

tools
power
diy
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Who watches Tools In Action?

Estimated gender, age, top countries and RPM for Tools In Action, from Nexlev's audience model.

Who watches Tools In Action? Estimated audience: 90.5% men, 46.8% aged 25–44 and 36.4% in the United States. Estimated long-form RPM: $4.21.

Age and Gender

Est. viewership

13-17 years

2.5%

18-24 years

6.4%

25-34 years

20.9%

35-44 years

25.9%

45-54 years

18%

55-64 years

14.1%

65+ years

12.2%

Top Geographies

Est. viewership

United States

36.4%

India

5.4%

Canada

3.1%

United Kingdom

3.1%

Philippines

RPM

Revenue / 1K views

Estimates from Nexlev's audience model, not YouTube Studio data.

Channel Analysis

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Tools In Action audience FAQ

Who watches Tools In Action?

Nexlev estimates that Tools In Action's audience is mostly men (90.5%). The biggest age groups are 35–44 (25.9%) and 25–34 (20.9%), and 36.4% of viewers watch from the United States.

Is Tools In Action's audience mostly male or female?

Mostly male. An estimated 90.5% of viewers are men and 9.5% are women.

How old are Tools In Action's viewers?

The largest group is 35–44 at 25.9%, followed by 25–34 at 20.9%. Viewers aged 13–17 make up an estimated 2.5%.

Where are Tools In Action's viewers from?

The United States (36.4%), India (5.4%), Canada (3.1%), the United Kingdom (3.1%), the Philippines (1.2%), Germany (1.2%), Indonesia (1.0%), Australia (0.9%), Brazil (0.7%) and Mexico (0.7%). The other 46.3% watch from other countries.

Predicting Tools In Action's audience

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