W Magazine -- Who, What, When and Why in the World of Fashion. W is the definitive voice of fashion, film and art — followed closely by the people who otherwise never follow. W changes how readers see the world through its award-winning photography, inspirational films and thought-provoking journalism. W travels the globe to tell the stories of the people you want to talk to — and always seeks out the room you want to be in. W is a vibrant brand, extending across multiple platforms in the service of the ever-evolving consumer.