Question 1

Who watches FIA World Rally Championship?

Accepted Answer

Nexlev estimates that FIA World Rally Championship's audience is mostly men (91.0%). The biggest age groups are 25–34 (26.3%) and 35–44 (24.0%), and 11.4% of viewers watch from the United States.

Question 2

Is FIA World Rally Championship's audience mostly male or female?

Accepted Answer

Mostly male. An estimated 91.0% of viewers are men and 9.0% are women.

Question 3

How old are FIA World Rally Championship's viewers?

Accepted Answer

The largest group is 25–34 at 26.3%, followed by 35–44 at 24.0%. Viewers aged 13–17 make up an estimated 3.8%.

Question 4

Where are FIA World Rally Championship's viewers from?

Accepted Answer

The United States (11.4%), Germany (10.7%), the United Kingdom (5.1%), India (3.1%), France (2.1%), Brazil (1.6%), Canada (1.5%), Indonesia (1.3%), the Netherlands (1.0%) and Mexico (0.9%). The other 61.3% watch from other countries.

Question 5

Which country watches FIA World Rally Championship the most?

Accepted Answer

The United States, with an estimated 11.4% of FIA World Rally Championship's viewers.

Question 6

What age group watches FIA World Rally Championship the most?

Accepted Answer

Viewers aged 25–44, an estimated 50.3% of the audience.

Question 7

What is FIA World Rally Championship's RPM?

Accepted Answer

An estimated $2.72 per 1,000 long-form views, most likely between $0.95 and $6.38. Shorts earn differently and aren't included.

Question 8

How accurate are these numbers?

Accepted Answer

They're estimates from Nexlev's audience model, based on FIA World Rally Championship's public channel information. Only FIA World Rally Championship's team can see the real figures in YouTube Studio.

Who watches FIA World Rally Championship?

Age and Gender

Top Geographies

RPM

FIA World Rally Championship audience FAQ