Question 1

Who watches Xplain It ?

Accepted Answer

Nexlev estimates that Xplain It 's audience is mostly men (70.4%). The biggest age groups are 25–34 (37.5%) and 35–44 (25.3%), and 71.1% of viewers watch from India.

Question 2

Is Xplain It 's audience mostly male or female?

Accepted Answer

Mostly male. An estimated 70.4% of viewers are men and 29.6% are women.

Question 3

How old are Xplain It 's viewers?

Accepted Answer

The largest group is 25–34 at 37.5%, followed by 35–44 at 25.3%. Viewers aged 13–17 make up an estimated 4.7%.

Question 4

Where are Xplain It 's viewers from?

Accepted Answer

India (71.1%), the United States (3.0%), Pakistan (1.6%), the Philippines (1.2%), Indonesia (1.0%), the United Kingdom (0.6%), Bangladesh (0.5%), Nepal (0.4%), Canada (0.2%) and Mexico (0.1%). The other 20.2% watch from other countries.

Question 5

Which country watches Xplain It  the most?

Accepted Answer

India, with an estimated 71.1% of Xplain It 's viewers.

Question 6

What age group watches Xplain It  the most?

Accepted Answer

Viewers aged 25–44, an estimated 62.8% of the audience.

Question 7

Is Xplain It 's audience young or old?

Accepted Answer

Mostly adults aged 25–44. An estimated 19.2% are under 25, 62.8% are 25–44 and 17.9% are 45 or older.

Question 8

How many of Xplain It 's viewers are under 18?

Accepted Answer

An estimated 4.7% of Xplain It 's viewers are aged 13–17, so about 95.3% are adults. YouTube doesn't count viewers under 13.

Question 9

What percentage of Xplain It 's viewers are from the United States?

Accepted Answer

An estimated 3.0%, its number 2 country after India.

Question 10

Is Xplain It 's audience international?

Accepted Answer

Mostly not. An estimated 71.1% of viewers watch from India, and 28.9% from other countries, led by the United States and Pakistan.

Question 11

How much of Xplain It 's audience is in high-paying countries?

Accepted Answer

At least 3.8% of viewers watch from the United States, the United Kingdom and Canada, where advertisers pay the most per view. A bigger share there usually means a higher RPM.

Question 12

What is Xplain It 's RPM?

Accepted Answer

An estimated $0.51 per 1,000 long-form views, most likely between $0.10 and $6.67. Shorts earn differently and aren't included.

Question 13

Is Xplain It 's RPM high or low?

Accepted Answer

Low. At an estimated $0.51 per 1,000 long-form views, Xplain It 's RPM is low on Nexlev's scale: under $3 is low, $3 to $8 is medium and $8 or more is high.

Question 14

How accurate are these numbers?

Accepted Answer

They're estimates from Nexlev's audience model, based on Xplain It 's public channel information. Only Xplain It 's team can see the real figures in YouTube Studio.

Who watches Xplain It ?

Age and Gender

Top Geographies

RPM

Xplain It audience FAQ